Marketing Data Analyst: Insights & ROI

Axos Business Center; Manila; On-site; PHP 600,000 - 900,000; Full time

Job summary

Axos is seeking a Marketing Analytics Analyst to own an analytics domain end-to-end, from data pull through insight to stakeholder recommendations. This role will interpret data and communicate directly with US-based marketing leads with minimal hand-holding.

You will build dashboards in GA4 and Salesforce Marketing Cloud, translate performance data into a clear narrative for marketing stakeholders, and mentor junior analysts while partnering with US marketing managers to define reporting needs.

Qualifications

• 2–4 years in marketing analytics or a similar data-facing marketing role.
• Proficient in GA4 and Salesforce (CRM and/or Marketing Cloud).
• Working SQL proficiency (can independently query, join, and validate data).
• Experience building dashboards in a BI tool (Tableau, Looker, Power BI, or GA4/Salesforce native reporting).
• Excellent written English; comfortable presenting findings to US stakeholders.

Responsibilities

• Own reporting and analysis for an assigned channel or program area (e.g., campaign performance, deposit/product marketing, lifecycle marketing).
• Build and maintain dashboards and automated reporting in GA4 and Salesforce Marketing Cloud, reducing manual reporting effort over time.
• Translate raw performance data into a clear 'what it means' narrative for marketing stakeholders — not just charts.
• Support multi-touch attribution analysis and campaign ROI tracking.
• Partner directly with US-based marketing managers to define reporting requirements and answer performance questions.
• Identify data quality or process gaps and propose fixes rather than working around them.
• Mentor/QA the work of Jr. Analysts on the team.

Skills

GA4

Salesforce

SQL

BI tools

Independent work

Stakeholder comms

Written English

Tools

Tableau

Power BI

Looker

Job description

Axos is seeking a Marketing Analytics Analyst to own an analytics domain end-to-end, from data pull through insight to stakeholder recommendations. This role will interpret data and communicate directly with US-based marketing leads with minimal hand-holding.

You will build dashboards in GA4 and Salesforce Marketing Cloud, translate performance data into a clear narrative for marketing stakeholders, and mentor junior analysts while partnering with US marketing managers to define reporting needs.