Marketing Data Analyst — AI-Driven Analytics & Salesforce

Axos Business Center

Metro Manila

On-site

PHP 600,000 - 900,000

Full time

2 days ago

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Job summary

Axos Business Center is seeking a Marketing Data Analyst to drive data-driven decisions across marketing and sales. You will analyze lead flow, nurture performance, and conversion in Salesforce and related platforms, build datasets and dashboards on Databricks, and produce market research with AI-assisted tools.

You will ensure data quality and regulatory compliance while collaborating with U.S. and ABC teams.

Qualifications

Expert SQL: complex joins, window functions, funnel logic, multi-system reconciliation.
SFDC experience: Leads, Contacts, Accounts, Opportunities, Campaigns, reports/dashboards.
Lead nurturing analytics: journey design, cadence, scoring, attribution.
Finance/finserv domain knowledge for lead qualification and opportunity progress.
Hands-on use of Claude or similar AI tools for research, extraction and summarization.
Analytical rigor: reconcile numbers, test conclusions, document findings.
Strong written/spoken communication with stakeholders.
Comfort working in privacy/compliance-enabled, regulated environments.

Responsibilities

Analyze marketing and sales lead performance end to end across sources and channels.
Build and maintain SQL/Databricks queries, datasets, and dashboards for reviews.
Support campaign planning with segment and audience analysis and measure against targets.
Conduct market research using Claude and AI tools with cited sources and validated outputs.
Prepare and enrich contact/account data with approved providers and data handling rules.
Validate data against Salesforce and sources; document logic and QA before publish.
Present findings clearly to stakeholders and write concise briefs.