Marketing & Communications Manager

AP Cargo; Pasay; On-site; PHP 900,000 - 1,700,000; Full time

Job summary

AP Cargo is seeking an experienced Marketing and Communications leader to strengthen the brand, protect reputation, and grow market presence across customers, employees, partners, and stakeholders. This role requires strategic oversight of brand standards and corporate communications.

You will own the brand strategy, digital and social media, campaigns, events, PR, and partnerships, while managing agencies, creating briefs, KPIs, budgets, and timelines to ensure consistent messaging and strong

Qualifications

• 6+ years of marketing or communications experience.
• Strong branding and corporate communications background.
• Experience leading digital and social media programs.
• Proven track record in campaign planning and execution.
• Experience coordinating with agencies and external partners.
• Excellent stakeholder and project management skills.
• Logistics industry experience preferred.

Responsibilities

• Leads brand strategy, positioning, and corporate reputation.
• Develops and executes communications for employees, customers, partners.
• Owns social media and digital communications strategy.
• Plans integrated campaigns, events, PR, and partnerships.
• Leads communications for corporate, customer, industry, and employee events.
• Manages outsourced agencies across creative, content, digital, and PR.
• Sets briefs, KPIs, budgets, timelines, and quality standards.
• Develops and manages annual brand and communications plan.

Skills

Brand management

Corporate communications

Digital & social media

Campaign management

Agency management

Stakeholder management

Project management

Job description

About the role

Role Overview

Responsible for strengthening and protecting AP Cargo’s brand, reputation, and market presence across all customer, employee, partner, and stakeholder touchpoints. The role provides strategic leadership across brand management, corporate communications, digital and social media, content, campaigns, public relations, events, and external partnerships.

Key Responsibilities

• Leads AP Cargo’s brand strategy, positioning, brand standards, and corporate reputation across all customer and stakeholder touchpoints.

• Develops and executes communication strategies for employees, customers, partners, and other stakeholders, ensuring consistent and timely messaging.

• Owns AP Cargo’s social media and digital communications strategy, ensuring a strong, consistent, and engaging presence across relevant platforms.

• Plans and delivers integrated campaigns, events, PR and media activities, partnerships, and brand activations that strengthen brand awareness and support business growth.

• Leads the communications and brand requirements for corporate, customer, industry, and employee events.

• Manages and partners with outsourced agencies and specialist providers across creative and design, content production, digital marketing, social media, media and PR, advertising, and other specialized requirements.

• Sets clear briefs, KPIs, budgets, timelines, and quality standards while ensuring AP Cargo retains ownership of brand strategy, messaging, and approvals.

• Develops and manages the annual brand and communications plan, including priorities, campaigns, activities, and resource requirements.

About you

• 6+ years of relevant Marketing/Communications experience

• Strong background in branding, corporate communications, digital/social media and campaign management

• Demonstrated experience managing agencies and external partners

• Strong stakeholder and project management skills

• Logistics experience preferred