Marketing Campaigns Associate - Monee Credit (SPayLater)

Monee; Taguig; On-site; PHP 600,000 - 900,000; Full time

Job summary

Monee in the Philippines is seeking a marketing professional to lead in-app campaigns and drive growth in our Credit offerings. The role involves coordinating with product, creative, and sourcing teams to deliver impactful campaigns across the Shopee ecosystem.

The ideal candidate has 3–5 years of marketing experience, a data-driven mindset, and a track record of scaling cross-functional programs. Fintech/credit knowledge and strong ownership are highly valued.

Qualifications

• 3–5 years of non-internship work experience in a Marketing role.
• Experience using data and metrics to drive improvements.
• Experience building, executing and scaling cross-functional marketing programs.
• Good teamwork and ability to work within a matrixed org structure.
• Thorough and detail-oriented with strong ownership.
• At least 1 year in fintech/credit products is a plus.
• Track record in segment management and understanding digital payments/credit products would be highly preferred.

Responsibilities

• Lead the execution of in-app campaigns through campaign wireframes, project follow-through, and coordination across Monee departments.
• Develop strategies to grow within the Credit market and understand the landscape.
• Think beyond current propositions and build new competitive value propositions.
• Strategize and implement platform campaigns; manage timelines, deliveries and stakeholder expectations.
• Analyze campaign and operational data to improve acquisition, conversion, and product strategies.
• Collaborate with product, creative, and sourcing teams to maximize quality and impact.
• Report on campaign progress and adjust plans to ensure success.
• Be a customer champion and adopt agile ways of working.

Skills

Marketing experience

Data-driven

Cross-functional programs

Stakeholder communication

Agile / flexible

Job description

Monee is a leading digital payments and financial services provider in Southeast Asia. Monee's offerings include mobile wallet services, payment processing, credit offerings, and related digital financial services and products.

Monee Credit is the financing arm within Monee providing consumers, entrepreneurs, and businesses with more flexibility and freedom to achieve their aspirations. Our products aim to help underbanked or New-to-Credit users get easy access to funds to make more purchases on the Shopee platform

• SPayLater is our consumer financing solution that aims to help our users gain financial freedom with fewer limitations – all through a seamless digital experience. SPayLater offers Shopee users the freedom to buy immediately, but with the choice of paying for their purchases later.
• SLoan for Sellers is the Seller/SME Loans product that will allow sellers to take out loans to finance their Shopee business operations.
• SLoans is the Consumer Cash Loans product that will allow users to take out cash loans

Job Description:

• Lead the execution of in-app campaigns through the creation of campaign wireframes, project follow-through, and coordination across different Monee departments.
• Build a deep understanding of the Credit landscape, and develop strategies to grow within the market.
• Think beyond existing propositions and build new competitive value propositions.
• Strategize and implement platform campaigns- Manage timelines, deliveries and stakeholder expectations throughout the entire process from strategy to delivery.
• Research marketing campaign data analysis and operational data, analyze customer acquisition, conversion, and product strategies, and continuously improve key operational metrics.
• Partner with cross-functional teams such as product, creative, sourcing to maximize quality, impact and efficiency for all campaign efforts.
• Reporting on campaign progress and making adjustments to ensure their success.
• Be a customer champion and adopt agile ways of working.

Requirements:

• Minimum 3-5 years of non-internship work experience in a Marketing role; past experience in FinTech, e-Commerce, Telco, or FMCG preferred.
• Experience using data and metrics to drive improvements.
• Experience building, executing and scaling cross-functional marketing programs.
• Good team players kills and who can work well within a matrixed org structure, communicating with multiple stakeholders.
• Thorough and detail-oriented.
• Strong ownership- Able to work quickly and pivot when necessary.
• At least 1 year of experience in a marketing role within Fintech/Credit products/BFSI is a plus.
• Track record in segment management/persona marketing and a good understanding of digital payments/credit products would be highly preferred.