Marketing and Media Buying Project Manager

FoodServiceIQ LLC; Philippines; Remote; PHP 1,052,000 - 1,753,000; Full time

Benefits offered by this job

Remote work

Job summary

FoodServiceIQ is seeking a Marketing and Media Buying PM for a remote role. You will own Meta Ads end-to-end—from planning and launching to scaling campaigns and directing creative assets—to ensure funnels convert.

We’re looking for someone who can move between strategy and execution, base decisions on data, coordinate with creative teams, and perform quick edits to keep campaigns moving in a fast-paced, remote startup environment.

Qualifications

• Bachelor’s degree. 3–5 years of experience managing Meta Ads campaigns at a performance level.
• Hands‑on experience with funnel/landing page builders (ClickFunnels highly preferred).
• Ability to read and analyze campaign metrics and convert them into clear action items.
• Strong English communication skills (written and spoken).

Responsibilities

• Own Meta Ads campaign planning, setup, execution, and daily optimization.
• Build and scale ad sets, audiences, and budgets across stages.
• Implement structured creative and audience testing frameworks.
• Monitor CPC, CTR, CPM, CVR, CPL, ROAS, and lead quality daily.
• Identify winning creatives, angles, hooks, and offers based on data.
• Prepare weekly performance reports and insights for leadership.
• Manage the full paid media workflow across Meta and support additional channels as needed.

Skills

Meta Ads

Campaign planning

Creative testing

Data analysis

Editing tools

Project management

English communication

Education

Bachelor’s degree

Tools

ClickFunnels

Canva

CapCut

Adobe

Job description

Company Description

FoodServiceIQhelps restaurant operators improve profitability byoptimizingtheir food costs and supply chain. We combine deep industryexpertise, data analysis, and hands‑on negotiation to deliver measurable savings for restaurant groups. Our goal is to become the trusted partner for restaurant operators nationwide, helping them navigate rising costs, complex distributor relationships, and changing market dynamics. We act as an extension of our clients’ teams - managing their supply chain strategy so they can focus on running their business.

Role Overview

This is a remote opportunity for aMarketing and Media Buying PM who understands paid acquisition strategy, Meta Ads workflows, creative testing, funnel performance, and data-driven optimization.

The ideal candidate is someone who canown Meta Ads end-to-end — from planning, launching, and scaling campaigns to directing creative assets and ensuring funnels convert. You should be comfortable moving between strategy and execution, making data-backed decisions, coordinating with creative teams, and jumping in to make quick edits when needed to keep campaigns moving.

Key Responsibilities

Paid Media Strategy & Execution

Own Meta Ads campaign planning, setup, execution, and daily optimization. Build and scale ad sets, audiences, and budgets across cold, warm, and retargeting stages. Implement structured creative and audience testing frameworks. Monitor CPC, CTR, CPM, CVR, CPL, ROAS, and lead quality daily. Identifywinning creatives, angles, hooks, and offers based on data. Prepare weekly performance reports and insights for leadership. Manage the full paid media workflow across Meta (primary), and supportadditionalchannels as needed.

Creative Development for Paid Ads

Manage the creative pipeline to ensure designers, editors, and copywriters deliver on schedule. Review ad creatives, thumbnails, social graphics, and marketing visuals for brand fit and performance potential. Provide creative direction based on paid media data and audience behavior. (Hands‑on when needed) Jump into editing tools for simple edits, resizing, or rapid prototypes. Understand what “good creative” looks like specifically for Meta Ads performance.

Video Production & Editing

Manage freelance/contract video editors to ensure quality andtimelydelivery. Collaborate on video concepts and provide creative direction. (Preferred) Hands‑on video editing skills for ads and social campaigns.

Funnels & Landing Page

Build andmaintainlanding pages, funnels, and lead‑gen flows in ClickFunnels. Review and QA funnel performance regularly (page speed, tracking, UX, conversion rate). Coordinate assets needed for each funnel: graphics, video, copy, UGC, and layouts. Test landing page variations and collaborate with the team to improve conversion rates.

PerformanceAnalysis & Reporting

Track KPIs including CPM, CPC, CTR, landing-page conversion rate, CPL, ROAS, and LTV. Build weekly reports highlighting insights and opportunities. Translate data intoclearcreative and funnel recommendations. Identifypatterns in top‑performing ad sets and use insights to scale winning assets.

Project Management

Manage timelines, calendars, and deliverablesto keep campaigns on track. Keep campaigns running smoothly byanticipatingbottlenecks and resolving issues quickly. Coordinate between founders, operations, and creative partners.

Skills & Qualifications Required

Bachelor’s degree. 3–5 years of experiencemanaging Meta Ads campaigns at a performance level Hands‑on experience with funnel/landing page builders (ClickFunnelshighly preferred). Ability to read and analyze campaign metrics and convert them into clear action items. Proven experience collaborating with creative teams (designers, editors, copywriters). Basic video or design editing skills are a plus (e.g., Canva,CapCut, Adobe). Strong project management skills —abilityto drive timelines, deliverables, prioritization, and communication across teams. Exceptional attention to detail. Comfortable working in a fast-paced, remote startup environment. Highlyproactive communicator who keeps stakeholders updated and escalates blockers early. Strong English communication skills (written and spoken).

Job Type: Full-time

Compensation: $1,500 - $2,500 USD/month

Work Location: Remote