Marketing Analytics Lead: Executive Insights & Data Mastery

iSupport Worldwide; Pasig; On-site; PHP 1,200,000 - 1,800,000; Full time

Benefits offered by this job

Free lunch

Onsite gym

Annual fitness challenge

Weekly prizes

Upskilling academy

Job summary

iSupport Worldwide is seeking a senior analytics leader to own executive-level marketing analytics end to end. You will define methodology, govern data models, and deliver validated insights to senior leadership in Pasig, Philippines.

The role requires mastery of SQL, Power BI, DAX, and experience with Databricks; you will drive segmentation, forecasting, and ROI analyses while collaborating with the CMO and VP of BI.

Qualifications

• Bachelor's degree in computer science, engineering, mathematics, statistics, physics, or a similar quantitative discipline.
• 7+ years of full-time analytics, BI, or data engineering experience.
• At least 3 years delivering executive-facing analytics and building production semantic/data models.
• Minimum 3 years in marketing analytics: attribution, campaigns, and spend optimization.
• Strong SQL, Power BI data modeling, and DAX; experience with marketing tech and GA4/HubSpot.

Responsibilities

• Own end-to-end executive-level analytical requests from scoping to approved findings.
• Design and govern marketing data model, KPI definitions, and channel mappings.
• Lead analytics quality framework and validate externally distributed deliverables.
• Design measurement methodologies and defend them to executives.
• Develop executive Power BI dashboards for lead gen, conversion, ROI, and retention.
• Advance analytics initiatives including segmentation, propensity modeling, and forecasting spend vs performance.
• Translate findings into concise recommendations for the CMO and senior operators.
• Partner with CMO on initiatives like lifecycle campaigns and data collection requirements.
• Support migration of marketing analytics to Databricks lakehouse and re-platform reports.
• Maintain governance, documentation, and reproducibility across analyses.

Skills

Executive analytics

SQL

Power BI

DAX

Python/R

GA4/HubSpot

Education

Bachelor's degree in a quantitative field

Tools

Databricks

HubSpot

Job description

iSupport Worldwide is seeking a senior analytics leader to own executive-level marketing analytics end to end. You will define methodology, govern data models, and deliver validated insights to senior leadership in Pasig, Philippines.

The role requires mastery of SQL, Power BI, DAX, and experience with Databricks; you will drive segmentation, forecasting, and ROI analyses while collaborating with the CMO and VP of BI.