Marketing Analytics & Insights Executive

Sourcefit; Quezon City; Vor Ort; PHP 800.000 - 1.100.000; Vollzeit

Zusammenfassung

Sourcefit is building a marketing insights capability in the Philippines to support the group and portfolio companies. The role turns market and audience data into practical analysis using GA4, Power BI/Tableau, web/app and CRM analytics, and communicates findings to marketing managers and leaders.

You will conduct desk research, build dashboards, and support forecasting and test plans. Onsite work in Eastwood, Quezon City with standard hours.

Qualifikationen

• Bachelor's degree in Analytics, Statistics, Economics, Marketing Research, Business or related field preferred.
• Strong written and spoken English required.
• At least 3 years of experience in marketing analytics, market research, business intelligence or related analytical role; experience presenting findings to non-technical stakeholders is required.

Aufgaben

• Market & Audience Research: conduct desk research on markets, sectors, competitors, audiences, customer needs and relevant developments across group priority businesses.
• Marketing Performance Analytics: collect, validate and dashboard performance data across GA4, advertising, social, CRM and web/app analytics; build recurring reports.
• Data Quality & Governance: maintain data dictionaries, source notes and dashboard definitions; ensure data quality and privacy practices.
• Decision Support: translate analysis into charts, findings and recommendations for marketing managers and portfolio stakeholders; support forecasting and segmentation.

Kenntnisse

Analytical thinking

English proficiency

Stakeholder communication

Ausbildung

Bachelor's degree in Analytics/Statistics/Economics/Marketing Research/Business or related field

Tools

Power BI

Tableau

GA4

CRM analytics

SQL

Data governance

Jobbeschreibung

Sourcefit is building a marketing insights capability in the Philippines to support the group and portfolio companies. The role turns market and audience data into practical analysis using GA4, Power BI/Tableau, web/app and CRM analytics, and communicates findings to marketing managers and leaders.

You will conduct desk research, build dashboards, and support forecasting and test plans. Onsite work in Eastwood, Quezon City with standard hours.