About the role
The Luxury EV Sales Consultant will serve as a brand ambassador, engaging high-net-worth individuals (HNWIs) and introducing them to the future of intelligent mobility. You will leverage your experience in premium or luxury sectors to deliver an institutional, white-glove customer experience. Your role is to demystify complex Range-Extended Electric Vehicle (REEV) technologies and sell the premium family lifestyle that Li Auto encapsulates.
Key responsibilities
- Deliver world-class, premium hospitality to walk-in guests, digital leads, and private clients at the showroom or private viewings
- Present and articulate the key value propositions of Li Auto vehicles, detailing high-tier features like the five-screen Li Smart Space, Magic Carpet Air Suspension, NVH noise-reduction, and Li Auto Pilot Autonomous driving software
- Proactively cultivate and manage a pipeline of luxury prospects, maintaining long-term relationships to foster brand loyalty and referral opportunities
- Conduct curated, professional test drives that effectively demonstrate vehicle safety, ADAS intelligence, and switching modes between pure electric and range-extender engagement
- Direct clients seamlessly through the vehicle selection, documentation, luxury customization, financial configuration, and premium vehicle handover phases
- Coordinate with marketing teams using tools like Canva and MS Office to present personalized digital proposals and execute targeted sales activations for upscale local car communities
About you
- Minimum of 2 years of proven sales success in a premium or luxury automotive brand (e.g., BMW, Mercedes-Benz, Lexus) or high-end luxury retail/real estate
- Bachelor's degree in Business Administration, Marketing, Hospitality, or any relevant course
- Exceptional verbal and written English communication skills; ability to hold sophisticated conversations with HNWIs, corporate leaders, and tech enthusiasts
- Strong aptitude for digital tools, tech-heavy interfaces, and modern smart applications
- Valid Professional or Non-Professional Driver's License and a clean driving history
- Highly resilient, results-oriented, and willing to work on flexible shifting schedules including weekends
Benefits
- Highly competitive base salary with an aggressive, uncapped luxury commission matrix
- Career growth within Southeast Asia's fastest-growing premium smart EV segment
- Extensive training on electric powertrains, autonomous technology, and high-end automotive luxury systems