Luxury Brand Social Media Strategist

NexusPoint; Philippines; On-site; PHP 420,000 - 700,000; Full time

Job summary

NexusPoint in the Philippines is seeking a Social Media Manager to lead strategy and execution across LinkedIn, Instagram, TikTok, YouTube Shorts, Facebook and Pinterest, shaping content and calendar to grow brand awareness. You will collaborate with the founder to ensure messaging reflects the brand voice and values while monitoring performance and optimizing campaigns based on data-driven insights.

The role requires 3–5 years of social media management experience, strong copywriting, and video

Qualifications

• 3–5 years of proven social media management experience.

Responsibilities

• Develop and execute a multi-platform social media strategy (LinkedIn, Instagram, TikTok, YouTube Shorts, Facebook, Pinterest).
• Write, edit, and finalize captions, posts, and blogs in a consistent brand voice.
• Build LinkedIn presence from scratch with growth strategies.
• Monitor trends and adapt strategies to remain fresh and relevant.
• Turn raw video, audio, and photo into posts across platforms.
• Repurpose long-form videos into short-form content with strong hooks and branding.
• Create static posts, carousels, quotes, and graphics tailored to each platform.
• Record, edit, and produce reels, TikToks, YouTube Shorts, and other video formats.
• Add captions, effects, and trending audio to maximize engagement.
• Design graphics and promotional assets using Canva, Adobe Creative Suite, or Figma.
• Plan and manage launch timelines, teasers, promo assets, and post-launch campaigns.
• Coordinate links, discount codes, and affiliate partnerships.
• Collaborate with leadership on launch dates, pricing strategies, and promotions.
• Engage with followers to build trust and loyalty.
• Cultivate relationships with influencers and partners to expand reach.
• Monitor boosted posts, engagement groups, and collaborations for visibility.
• Conduct A/B testing on captions, graphics, and video formats.
• Report insights and adjust posting schedules based on data.

Skills

Copywriting

Storytelling

Brand voice

Video editing (short-form)

Analytical mindset

Independently manage multiple projects

Education

Bachelor’s degree preferred or equivalent experience

Tools

Slack

Zoom

Google Meet

Loom

Monday

Trello

Notion

Asana

Canva

Adobe Creative Suite

Figma

Hootsuite

Later

Planoly

Metricool

CapCut

Job description

NexusPoint in the Philippines is seeking a Social Media Manager to lead strategy and execution across LinkedIn, Instagram, TikTok, YouTube Shorts, Facebook and Pinterest, shaping content and calendar to grow brand awareness. You will collaborate with the founder to ensure messaging reflects the brand voice and values while monitoring performance and optimizing campaigns based on data-driven insights.

The role requires 3–5 years of social media management experience, strong copywriting, and video