Lifecycle Email Marketing Strategist (Remote)

Huzzle; Philippines; Remote; MXN 1,086,000 - 1,628,000; Full time

Benefits offered by this job

Competitive salary

Fully remote role

High-impact team

Long-term growth

Exposure to industry leaders

Job summary

Huzzle is seeking an experienced Email Marketing Strategist to own lifecycle marketing and retention strategies for multiple client accounts. You will develop and manage high-performing email and SMS campaigns that increase engagement, retention, and revenue while preserving each brand voice.

Collaborating with clients and internal creatives, you’ll build campaign calendars, optimize automated flows, analyze performance data, and translate insights into actionable recommendations.

Qualifications

• 3+ years of experience in email marketing, lifecycle marketing, retention marketing, or CRM marketing.
• Proven experience managing email and SMS marketing for eCommerce or DTC brands.
• Strong copywriting skills with the ability to write persuasive, conversion-focused marketing content.
• Deep understanding of customer lifecycle marketing and retention strategy.
• Experience building promotional calendars and campaign strategies.
• Strong analytical skills with the ability to interpret marketing data and make strategic recommendations.
• Comfortable presenting campaign performance and strategy directly to clients.
• Experience collaborating with designers, developers, and cross-functional marketing teams.

Responsibilities

• Own the retention and lifecycle marketing strategy for a portfolio of eCommerce client accounts.
• Develop and manage monthly email and SMS campaign calendars aligned with promotional, seasonal, educational, and evergreen initiatives.
• Create strategic messaging plans across both email and SMS channels.
• Write high-converting email and SMS campaigns tailored to each client's brand voice and performance objectives.
• Craft compelling subject lines, preview text, hooks, offers, CTAs, and messaging angles designed to improve conversions.
• Balance brand storytelling with direct-response marketing principles.
• Review campaign and automation performance on a weekly and monthly basis.
• Translate marketing data into actionable recommendations that improve retention and revenue.
• Prepare client reporting, performance summaries, and strategic recommendations.
• Participate in client strategy meetings, presenting campaign insights and next-step recommendations with confidence.
• Identify opportunities to expand client accounts through additional lifecycle strategies, SMS marketing, segmentation, and retention initiatives.
• Collaborate with designers, email builders, account managers, and operations teams to ensure campaigns launch accurately and on schedule.

Skills

Email marketing

Lifecycle marketing

Retention marketing

CRM marketing

Copywriting

Analytics

Client communication

Collaboration

Job description

Huzzle is seeking an experienced Email Marketing Strategist to own lifecycle marketing and retention strategies for multiple client accounts. You will develop and manage high-performing email and SMS campaigns that increase engagement, retention, and revenue while preserving each brand voice.

Collaborating with clients and internal creatives, you’ll build campaign calendars, optimize automated flows, analyze performance data, and translate insights into actionable recommendations.