Lead Nurture Specialist

Reed Elsevier Philippines; Metro Manila; Hybrid; PHP 480,000 - 600,000; Full time

Job summary

Reed Elsevier Philippines is seeking a highly organized Marketing Specialist to support the execution and optimization of marketing campaigns. This role spans campaign operations, email marketing, website management, reporting, and stakeholder coordination, with a focus on Pardot and Salesforce integration.

The position operates on a hybrid schedule, requiring night shift alignment with US operations and the ability to manage multiple campaigns across platforms and vendors.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 3–5 years in marketing, campaign operations, or marketing support.
• Hands-on experience with Pardot and Salesforce.
• Strong written and verbal communication; excellent stakeholder management.

Responsibilities

• Manage administrative activities for marketing campaigns from planning through execution.
• Maintain and update websites, online portals, landing pages, and digital assets.
• Track, organize, and update campaign materials across platforms.

Skills

Written & verbal communication

Stakeholder management

Organizational skills

Attention to detail

Independent work

Night-shift adaptability

Creative/basic design tasks

Education

Bachelor's degree in Marketing / Communications / Business

Tools

Pardot

Salesforce

SalesPro

Oracle Fusion

Smartsheet

Widen

CRM platforms

Community platforms

Invoice management systems

Marketing asset management tools

Job description

Work Arrangement: Hybrid (Work from Office twice per month)

Lead Nurture Specialist

Location: Manila or Iloilo, Philippines

Work Arrangement: Hybrid (Work from Office twice per month)

Schedule: Night Shift (9:00 PM to 5:00 AM PH Time)

About the Role

We are seeking a highly organized and detail-oriented Marketing Specialist to support the execution and optimization of marketing campaigns. This role is ideal for a marketing professional who enjoys working across multiple platforms, managing campaign operations, maintaining digital assets, analyzing performance metrics, and collaborating with cross-functional teams to drive successful marketing initiatives.

The successful candidate will play a critical role in supporting marketing operations, campaign execution, email marketing, website management, reporting, and stakeholder coordination.

Key Responsibilities

• Manage administrative activities related to marketing campaigns from planning through execution.
• Maintain and update websites, online portals, landing pages, and digital marketing assets.
• Track, organize, and update campaign materials across marketing platforms and repositories.
• Create and distribute email marketing campaigns, newsletters, and customer communications.
• Build, update, and optimize Pardot landing pages and Engagement Studio programs.
• Monitor campaign performance and generate reports using marketing and CRM tools.
• Promote webinars, virtual events, and marketing initiatives across multiple channels.
• Develop surveys and feedback mechanisms to gather customer and stakeholder insights.
• Coordinate with internal teams and stakeholders to ensure timely campaign execution.
• Support marketing budget tracking, documentation, and reporting activities.
• Generate hyperlinks and maintain customer-facing and internal marketing resources.
• Provide light creative support, including PDF updates, image edits, and basic design tasks.
• Execute special projects and ad hoc assignments to support marketing objectives.

Required Qualifications

• Bachelor's Degree in Marketing, Communications, Business, or a related field.
• 3 to 5 years of relevant marketing, campaign operations, or marketing support experience.
• Hands-on experience with:
• Pardot
• Salesforce
• Strong written and verbal communication skills.
• Excellent stakeholder management and collaboration skills.
• Strong organizational skills with exceptional attention to detail.
• Ability to work independently in a fast-paced environment.
• Willingness to work permanent night shift hours aligned with US operations.
• Ability to perform basic creative and design-related tasks, including PDF editing and simple graphic updates.

Preferred Qualifications

Experience with any of the following tools or platforms is highly desirable:

• SalesPro
• Oracle Fusion
• Smartsheet
• Widen
• CRM platforms
• Community platforms
• Invoice management systems
• Marketing asset management tools

What We're Looking For

• A proactive and solutions-oriented mindset
• Strong project coordination and organizational abilities
• Ability to manage multiple priorities simultaneously
• Passion for marketing operations and campaign excellence
• Strong focus on quality, accuracy, and continuous improvement

Why Join Us

• Opportunity to work with global stakeholders and teams
• Exposure to a broad range of marketing technologies and platforms
• Collaborative and supportive work environment
• Opportunities for professional growth and development
• Meaningful contribution to high-impact marketing initiatives