Integrated Marketing Lead: Campaigns, Brand & Growth

Globe Telecom; Pateros; Vor Ort; PHP 800.000 - 1.500.000; Vollzeit

Zusammenfassung

Globe Telecom is seeking a lead for integrated marketing management to oversee its assigned brand, driving the strategy, governance, and flawless execution of integrated campaigns across channels. You will champion masterbrand equity, develop campaigns and always-on initiatives, and ensure alignment with consumer insights and business objectives at Globe Telecom.

The role requires 3-5 years in integrated marketing or brand management, with a track record in launching multi-platform campaigns and

Qualifikationen

• 3-5 years in Integrated Marketing or Brand Management.
• Expert in launching integrated campaigns (multi-platform).

Aufgaben

• Manages integrated marketing governance over Globe telco brands and businesses.
• Ensures flawless integrated marketing campaigns and always-on efforts across channels.
• Guides brand playbook development aligned with insights and business objectives.

Kenntnisse

Integrated Marketing

Brand Management

Ausbildung

College Graduate in Business/Marketing

Jobbeschreibung

Globe Telecom is seeking a lead for integrated marketing management to oversee its assigned brand, driving the strategy, governance, and flawless execution of integrated campaigns across channels. You will champion masterbrand equity, develop campaigns and always-on initiatives, and ensure alignment with consumer insights and business objectives at Globe Telecom.

The role requires 3-5 years in integrated marketing or brand management, with a track record in launching multi-platform campaigns and