In-House Performance Marketing Lead – AU D2C Growth

Overseas (United States)

Metro Manila

Hybrid

PHP 5,683,000 - 9,945,000

Full time

14 days+

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Benefits offered by this job

Bi-monthly USD pay
Paid time off
Holidays
100% remote setup

Job summary

Overseas is seeking a Performance Marketing Manager to own paid media strategy and execution across Meta, Google, TikTok, and Amazon for the Australian market. You’ll replace an agency, own funnel optimization, and drive D2C growth with the brand’s in-house teams.

You’ll lead strategy and hands-on management, diagnose gaps, guide creative briefs, and deliver data-driven performance reporting with a strong overlap into Australian business hours, working fully remotely.

Qualifications

  • Hands-on Meta/Facebook ads experience required.
  • In-house ecommerce brand experience preferred.
  • Data-driven growth mindset with strategic thinking.
  • Excellent written and verbal English communication.
  • Must have meaningful overlap with Australian business hours.

Responsibilities

  • Own paid media strategy across Meta, Google, TikTok, and Amazon for Australia.
  • Diagnose gaps in funnel, retargeting, and budget allocation.
  • Brief creative assets to in-house designer and steer testing.
  • Analyze performance and report insights to brand and teams.

Skills

Meta ads experience
In-house brand experience
Data-driven growth mindset
English communication skills
Overlap with Australian hours
Budget management

Tools

Meta Ads Manager
Google Ads
TikTok Ads
Amazon Ads

Job description

Overseas is seeking a Performance Marketing Manager to own paid media strategy and execution across Meta, Google, TikTok, and Amazon for the Australian market. You’ll replace an agency, own funnel optimization, and drive D2C growth with the brand’s in-house teams.

You’ll lead strategy and hands-on management, diagnose gaps, guide creative briefs, and deliver data-driven performance reporting with a strong overlap into Australian business hours, working fully remotely.

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