Hybrid Digital Marketing Exec - Multi-Channel Growth

MicroSourcing International; Philippines; Hybrid; PHP 360,000 - 600,000; Full time

Benefits offered by this job

Competitive Rewards

Collaborative Spirit

Work-Life Harmony

Career Growth

Inclusive Teamwork

Job summary

MicroSourcing is seeking a Digital Marketing Executive to lead day-to-day paid campaigns across search, social, affiliates, online video and display. The role is hybrid at Mall of Asia, Pasay City, with a focus on driving online and in-store growth.

You will monitor performance, manage budgets, coordinate with eCommerce, IT, creative, buying and customer support, and deliver data-driven insights to improve results.

Qualifications

• 3–4 years of professional experience in a digital marketing role.
• Hands-on proficiency with Google Analytics, Meta Ads Manager, SA360, and DV360.
• Proven experience managing digital marketing campaigns and tracking performance against allocated budgets.
• High attention to detail, exceptional organizational skills, and the ability to prioritize tasks in a fast-paced environment.
• Results-focused mindset with strong deadline management and execution capabilities.

Responsibilities

• Execute day-to-day paid digital marketing campaigns across channels including Paid Search, Social Media, Affiliate Marketing, Online Video, and Display.
• Manage campaign performance metrics, testing, tagging, ad copy drafting, and budget tracking to drive online and in-store sales growth.
• Liaise with cross-functional teams including eCommerce, Direct Marketing, IT, Creative, Buying, and Customer Support to align on campaign deliverables.
• Monitor and report on digital campaign performance using analytics and paid media platforms.
• Support ad-hoc digital marketing projects and initiatives to enhance overall brand awareness.

Skills

Paid campaign management

Google Analytics

Meta Ads Manager

SA360

DV360

Budget tracking

Campaign performance analysis

Cross-functional collaboration

Deadline management

Education

Tertiary qualification in marketing or related

Tools

Google Analytics

Meta Ads Manager

SA360

DV360

Job description

MicroSourcing is seeking a Digital Marketing Executive to lead day-to-day paid campaigns across search, social, affiliates, online video and display. The role is hybrid at Mall of Asia, Pasay City, with a focus on driving online and in-store growth.

You will monitor performance, manage budgets, coordinate with eCommerce, IT, creative, buying and customer support, and deliver data-driven insights to improve results.