Growth Marketing Specialist: Online Conversion & ROAS

Shopee; Manila; On-site; PHP 334,800 - 502,200; Full time

Job summary

Shopee, based in Manila, is seeking a Growth Marketing Specialist (Online Conversion) to enhance our online marketing efforts. This dynamic role involves driving traffic and improving sales conversions through effective marketing strategies.

The ideal candidate will have a bachelor's degree and 1-2 years of experience in related fields, with skills in performance marketing and ad platforms. You'll collaborate with various teams to boost performance and seller revenue.

This position may require flexible working hours at the Podium West Tower, Pasig.

Qualifications

• 1-2 years of hands-on experience in Performance Marketing, Paid Search, or E-commerce advertising.
• Proficient in managing paid ad platforms.
• Strong analytical mindset with attention to ROI and consumer behavior.

Responsibilities

• Curate and manage top-performing SKU selections for retargeting campaigns.
• Optimize search keyword selection and bidding strategies.
• Implement and manage paid seller ads to boost conversions.
• Monitor daily campaign performance and conduct analyses on user journeys.
• Align paid advertising strategies with broader marketing campaigns.
• Maintain performance dashboards and track budget utilization.

Skills

Performance Marketing

Paid Search (SEM)

Retargeting

Data Analysis

Google Ads

Meta Ads Manager

SQL

Education

Bachelor’s degree in Business Administration, Marketing, Economics, Finance, Engineering, or a related quantitative field

Tools

Google Sheets

Job description

Shopee, based in Manila, is seeking a Growth Marketing Specialist (Online Conversion) to enhance our online marketing efforts. This dynamic role involves driving traffic and improving sales conversions through effective marketing strategies.

The ideal candidate will have a bachelor's degree and 1-2 years of experience in related fields, with skills in performance marketing and ad platforms. You'll collaborate with various teams to boost performance and seller revenue.

This position may require flexible working hours at the Podium West Tower, Pasig.