Growth Marketing Manager

Globe Telecom, Inc.; Metro Manila; On-site; PHP 800,000 - 1,200,000; Full time

Benefits offered by this job

Opportunity for career growth

Collaborative and dynamic team environment

Highly competitive compensation and benefits package

Job summary

Globe Telecom, Inc. is seeking a marketing professional to enhance the lives of Filipinos through innovative strategies. You will focus on developing consumer insights for GStocks and GCrypto, executing marketing plans, and measuring performance.

The role demands strong customer understanding, data analysis skills, and a collaborative approach. With opportunities for growth in a dynamic environment, candidates can expect a competitive compensation package.

Qualifications

• Strong fundamentals in customer understanding and strategy creation.
• Ability to develop integrated marketing communications.
• Key traits include learning agility, resourcefulness, and intellectual curiosity.

Responsibilities

• Develop consumer insights on GStocks and GCrypto to drive the marketing mix.
• Conduct strategy development including pricing analysis and core target identification.
• Measure and monitor performance of marketing initiatives.

Skills

Customer understanding

Data analysis

Integrated communications

Commercial acumen

Creative problem-solving

Job description

Do you want to take the first step in making Filipinos’ lives better everyday? Join the G Nation today.

Responsibilities

• Develop consumer insights on GStocks and GCrypto to drive the marketing mix.
• Conduct strategy development including pricing analysis, core target identification and growth sources.
• Build and align the marketing mix with relevant consumer opportunities, pain points and the four Ps.
• Develop the annual brand marketing plan that delivers business targets and the overarching marketing strategy.
• Execute the brand marketing plan with cross‑functional teams and ensure excellent delivery.
• Measure and monitor performance of marketing initiatives.

Qualifications

• Strong fundamentals in customer understanding, insight development, strategy creation, data analysis and integrated communications.
• Commercial acumen and ability to develop integrated marketing communications.
• Key traits: learning agility, intellectual curiosity, rigor, bias for action, resourcefulness, scrappiness and creative problem‑solving.

Outputs/Results

• Revenue targets.
• Growth of consumer base.
• Improvement of brand equity.
• Responsible stewardship of advertising and promotion budget.

Benefits

• Opportunity for career growth and development in the leading FinTech company.
• Collaborative and dynamic team environment.
• Highly competitive and flexible compensation and benefits package.