Growth Marketing Manager - GCrypto & Fin Lit

GCash; Manila; On-site; PHP 800,000 - 1,200,000; Full time

Benefits offered by this job

Competitive compensation and benefits

Career growth opportunities

Collaborative team environment

Job summary

GCash is seeking a brand manager to lead the development of consumer insights and marketing strategies. The role requires over 5 years of experience in brand management, and proficiency in managing teams is considered a plus. Ideal candidates are those who can drive execution with cross-functional teams and monitor performance effectively. GCash offers opportunities for career growth and a competitive benefits package, working within a collaborative and dynamic environment.

Qualifications

• 5+ years experience in the end-to-end management of brands.
• Experience in FMCG is a plus.
• Experience managing teams is a plus.

Responsibilities

• Responsible for developing consumer insights to drive marketing mix.
• Responsible for strategy development including price analysis and core target identification.
• Driving execution with the help of the cross-functional team.

Skills

Brand management

Consumer insights

Strategy development

Cross-functional teamwork

Performance monitoring

Job description

Do you want to take the first step in making Filipinos’ lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation! G ka ba? Join the G Nation today!

• Responsible for developing consumer insights and understanding that will drive marketing mix
• Responsible for strategy development including size of price analysis, core target identification, source of growth
• Responsible for developing the marketing mix, ensuring this answers relevant consumer opportunities/pain points as well as ensuring quality alignment across the marketing Ps
• Driving execution with the help of the cross-functional team
• Measuring and monitoring performance
• Leading teams and training talent
• Putting together the total Fin Lit strategy for GCash

Qualifications

• 5+ years experience in the end-to-end management of brands
• Experience in FMCG is a plus
• Experience managing teams is a plus

What We Offer

Opportunity for career growth and development in the #1 FinTech company in the country. Working with a dynamic and highly collaborative team who want to change the game. A company that values their people with highly competitive and flexible compensation and benefits package.