Growth Marketing Lead: Digital Campaigns & Analytics

Matimco, Inc.; Quezon City; On-site; PHP 300,000 - 540,000; Full time

Job summary

Matimco, Inc. is seeking a skilled Digital Marketing Officer to lead our online presence and demand generation.

In this full-time role, you will design and execute digital campaigns across social, email, SEO, and content marketing to increase brand awareness and qualified leads. You'll optimise the company website and social channels, analyse performance data with Google Analytics, and collaborate with the marketing team to ensure consistent messaging.

Qualifications

• Bachelor's degree in Marketing or related field.
• Minimum 3 years in digital marketing with proven campaigns.
• Proficiency in Google Analytics, social media tools, and CMS.
• Strong written and verbal communication.

Responsibilities

• Develop and execute digital marketing campaigns across channels (social, email, SEO, content).
• Manage and optimise website and social platforms to improve UX and conversion rates.
• Analyse website analytics to measure performance and identify opportunities.
• Collaborate with marketing team to ensure consistent brand messaging.
• Stay updated with digital marketing trends and best practices and implement them.
• Support planning and execution of other marketing initiatives as needed.

Skills

Digital marketing

Campaign management

Data analysis

Content creation

Education

Bachelor's degree in Marketing

Tools

Google Analytics

Social media tools

Content Management System

Job description

Matimco, Inc. is seeking a skilled Digital Marketing Officer to lead our online presence and demand generation.

In this full-time role, you will design and execute digital campaigns across social, email, SEO, and content marketing to increase brand awareness and qualified leads. You'll optimise the company website and social channels, analyse performance data with Google Analytics, and collaborate with the marketing team to ensure consistent messaging.