Growth-Driven Performance Marketing Specialist (Hybrid – Makati)

Michael Page International Recruitment (Philippines) Inc

Makati

Hybrid

PHP 900,000 - 1,500,000

Full time

14 days+

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Benefits offered by this job

Hybrid working arrangement

Comprehensive health benefits

Career progression opportunities

Employee-focused benefits

Job summary

Michael Page International Recruitment (Philippines) Inc is seeking an experienced Performance Marketing Lead to shape growth for a rapid-growth e-commerce brand based in Makati. You will develop and execute paid media strategies across Meta, Google, TikTok, and channel partnerships to drive customer acquisition and revenue.

The role emphasizes data-driven testing, cross-functional collaboration with commercial teams, and building reporting frameworks.

Qualifications

Proven performance marketing experience across digital channels.
Experience scaling revenue and customer acquisition through data-driven optimization.
Strong understanding of attribution and measurement frameworks.

Responsibilities

Develop and execute performance marketing strategies across digital channels.
Manage paid media campaigns with efficient budget allocation and ROI focus.
Analyze campaign performance and customer behavior to identify growth opportunities.
Lead testing initiatives across audiences, creatives, offers, and landing experiences.
Partner with cross-functional teams to align marketing with commercial objectives.
Build performance reporting, attribution, and measurement frameworks.
Coach junior team members and establish best practices.
Monitor industry trends to maintain competitive advantage.