Growth-Driven Campaign & Brand Leader

ProbeGroup Philippines Inc.; Philippines; On-site; PHP 900,000 - 1,200,000; Full time

Job summary

ProbeGroup Philippines Inc. is seeking a Campaign & Brand Manager to drive end-to-end campaign delivery across Probe Group brands, including Probe CX, Convai, and Innovior. You will coordinate cross-functional teams and ensure on-brand messaging and GTM execution.

You will lead multi-channel activation, guide the internal studio, and collaborate with external agencies to accelerate demand generation and pipeline velocity while maintaining strict brand governance.

Responsibilities

• Lead cross-functional integration between Marketing and Communications to ensure GTM motions are fully integrated across owned, earned, and paid channels.
• Manage brand governance and ensure consistent messaging and asset harvesting across the house of brands.
• Prioritize creative production and coordinate with external agencies for asset supply, reviews and launches.
• Drive multi-channel activation and platform orchestration, leveraging MarTech tools and CRM alignment with the PH-based team.

Job description

ProbeGroup Philippines Inc. is seeking a Campaign & Brand Manager to drive end-to-end campaign delivery across Probe Group brands, including Probe CX, Convai, and Innovior. You will coordinate cross-functional teams and ensure on-brand messaging and GTM execution.

You will lead multi-channel activation, guide the internal studio, and collaborate with external agencies to accelerate demand generation and pipeline velocity while maintaining strict brand governance.