Google Ads Specialist (Shopping & Search – Ecommerce)

Webdev200; Manila; On-site; PHP 446,400 - 669,600; Full time

Job summary

An IT firm in Metro Manila seeks a Google Ads Specialist to manage and optimize Google Shopping and Search campaigns for ecommerce clients. The ideal candidate has a minimum of 2 years of experience, a deep understanding of performance metrics like ROAS and conversion rate, and a strong performance-driven mindset. This hands-on role aims to enhance campaign performance while resolving issues proactively. A competitive remuneration package is offered to the right candidate.

Qualifications

• Minimum 2 years of hands-on experience managing Google Ads for ecommerce brands.
• Strong expertise in Google Merchant Center with the ability to troubleshoot disapprovals.
• Proven experience managing Google Shopping and/or Performance Max campaigns.

Responsibilities

• Manage, optimize, and scale Google Shopping and Performance Max campaigns.
• Diagnose and resolve Google Merchant Center issues.
• Monitor account performance daily and make data-driven adjustments.

Skills

Google Ads management

Google Shopping optimization

Analytical skills

Performance Max campaigns

Google Merchant Center troubleshooting

Job description

We are an IT firm that builds and maintains websites for various clients and actively manages Google Ads campaigns. We’re seeking a Google Ads Specialist with strong expertise in Google Shopping and Merchant Center, plus solid experience in Google Search Ads.

The ideal candidate will confidently manage, optimize, and scale campaigns for multiple ecommerce clients, take ownership of performance, proactively resolve issues, and consistently deliver measurable ROI and ROAS.

This is a hands‑on, performance‑driven role ideal for professionals with proven experience managing Google Ads accounts end‑to‑end who are ready to make a significant impact.

Primary Focus Areas

• Google Shopping / Merchant Center optimization (primary responsibility)
• Google Search Ads management (secondary responsibility)
• Display advertising isnot required

Key Responsibilities

• Manage, optimize, and scaleGoogle Shopping and/orPerformance Max campaigns
• Diagnose and resolveGoogle Merchant Center issues including disapprovals, feed errors, and policy violations
• ImproveROAS and overall account profitability
• Manage and optimizeGoogle Search campaigns,
  • Keyword research and campaign structure
  • Negative keyword
  • Match type strategy
  • Controlling wasted spend
• Monitor account performancedaily and make data‑driven adjustments
• Provideweekly performance reports with clear insights, action items, and measurable results

Required Qualifications

• Minimum2 years of hands‑on experience managing Google Ads for ecommerce brands
• Strong expertise inGoogle Merchant Center, with ability to troubleshoot and resolve disapprovals efficiently
• Proven experience managingGoogle Shopping and/or Performance Max campaigns with measurable results
• Deep understanding of key Shopping performance metrics such asROAS, conversion rate, AOV, CPC, and CPA
• Proven skills managingGoogle Search campaigns including keyword strategy, negative keywords, and campaign optimization
• Comfortable working withlarge product catalogs andhigh SKU counts
• Aperformance-driven mindset focused onROAS, revenue, and conversion value, not just clicks or impressions
• Strong analytical skills with the ability to quickly identify issues and implement effective solutions

Nice to Have (Preferred, Not Required)

• Experience working withapparel ecommerce brands
• Experience withproduct feed optimization (e.g., titles, product_type, custom labels)
• Experiencescaling ad spend while maintaining or improving ROAS

Applying as: Google Ads Specialist (Shopping & Search – Ecommerce)