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Coins.ph is seeking a General Manager to lead our Philippines operations from Taguig City. You will own the local P&L, drive revenue and growth across consumer, merchant, and institutional segments, and shape the roadmap with group leadership to fit local regulatory and market needs.
As country head, you will build a high-performance, compliant organization, manage regulator relationships (BSP/SEC/AMLC), and represent Coins.ph to regulators and industry bodies, while expanding strategic
Join the Pioneer Crypto Brand in the Philippines! Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services. Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.
We are looking for a General Manager to lead Coins.ph in the Philippines. As the country head, you will own the local business end to end: setting and delivering the growth strategy, accountable for the P&L, and representing Coins.ph to the BSP, the SEC, and the wider government and policy community. You will be the face of the company in the market and a key voice in how the Philippines digital asset and fintech landscape develops. This role suits a senior, well-networked leader from a digital bank, fintech, or regulated financial institution who is comfortable operating in a high-growth, fast-moving environment, and who can combine commercial ownership with credibility in front of regulators.
The role involves travel for regulator and stakeholder meetings, regional roadshows, and Group alignment sessions.
More than 12 years of experience in financial services, with at least 5 years in a senior leadership role carrying P&L or business-unit accountability.
Background in a digital bank, fintech, e-money or payments company, or a BSP-regulated financial institution; experience in a high-growth, entrepreneurial environment is strongly preferred.
Demonstrated track record of managing regulator relationships, ideally including direct engagement with the BSP, the SEC, or the AMLC.
Established relationships with government, regulators, industry associations, and senior decision-makers in the Philippines financial sector.
Experience in institutional sales, business development, or partnerships with banks and financial institutions.
Strong understanding of the Philippine regulatory landscape for banks, e-money issuers, and virtual asset service providers, including BSP and AMLA requirements.
Understanding of crypto-currencies, digital exchanges, blockchain, and digital assets; deep crypto expertise is an advantage but not required.
Broad understanding of payments, digital banking, and retail and institutional financial products.
Proven ability to lead, inspire, and develop teams across multiple functions.
Excellent communication and stakeholder management skills, with th