FMCG Strategy Director (Philippines E-Commerce)

ByteDance; Pateros; On-site; PHP 1,200,000 - 2,400,000; Full time

Job summary

ByteDance E-Commerce is redefining shopping by bringing discovery, entertainment, and commerce into one experience. Across Southeast Asia, we work at the intersection of technology, content, business, and operations to build a trusted, engaging e-commerce ecosystem where users, sellers, creators, and partners can connect and grow.

You will shape the future of e-commerce in a region with sustained growth and strong long-term potential.

Qualifications

• Bachelor's degree or above.
• 5+ years in e-Commerce, internet strategy or consulting with market research and analytics.
• Deep knowledge of the e-Commerce ecosystem and ability to write business proposals.
• Strong project delivery, commercial negotiations and relationship management with analytical acumen.
• Experience with e-Commerce platforms.

Responsibilities

• Formulate the go-to-market, seller/brand growth and merchandise strategy for a specific cluster/category.
• Dissemble goals, formulate budget plans, and transform goals into executable plans.
• Monitor the merchant ecosystem, discover high-potential merchants and explosive new product opportunities, while being alert to risks.
• Implement and manage important merchant strategies.
• Lead the entire team, ensuring OKRs are met

Skills

E-commerce experience

Market research

Business analytics

Strategy development

Negotiation

Relationship management

Project delivery

Leadership

Education

Bachelor's degree or above

Job description

Responsibilities

ByteDance E-Commerce is redefining shopping by bringing discovery, entertainment, and commerce into one experience. Across Southeast Asia, we work at the intersection of technology, content, business, and operations to build a trusted, engaging e-commerce ecosystem where users, sellers, creators, and partners can connect and grow. As the business expands across SEA markets, we take on complex challenges across local user needs, merchant growth, and ecosystem development in a market that keeps changing.

You will shape the future of e-commerce in a region with sustained growth and strong long-term potential. This team helps sellers and brands succeed by guiding them through store setup, performance optimization, and campaign execution. We provide strategic insights, foster influencer collaborations, and ensure brands thrive on the platform.

If you're results-driven, enjoy building relationships, and want to be part of an innovative team, we'd love to have you join us! In this role, you are responsible for making an impact on the overall cluster and sub-categories growth within the e-Commerce platform. Responsibilities:

• Formulate the go-to-market, seller/brand growth and merchandise strategy for a specific cluster/category;


• Dissemble goals, formulate budget plans, and transform goals into executable plans;


• Monitor the merchant ecosystem, discover high-potential merchants and explosive new product opportunities, while being alert to risks;


• Implement and manage important merchant strategies;


• Lead the entire team, ensuring OKRs are met

Qualifications

Minimum Qualification(s)

• Bachelor's degree or above


• 5+ years of experience in e-Commerce industry, internet strategy or consulting firm; with relevant market research and business analytics skillsets


• Have an in-depth knowledge of the e-Commerce ecosystem, value proposition and writing business proposals by identifying and mapping business strengths and customer needs


• Strong project delivery, commercial negotiations and relationship management along with deep analytical acumen


• Team Management Experience Preferred Qualification(s)


• Experience working with e-Commerce platform company

About Us

Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, Lemon8, CapCut and Pico as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content.

Why Join ByteDance

Inspiring creativity is at the core of ByteDance's mission. Our innovative products are built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and enrich life - a mission we work towards every day.

As ByteDancers, we strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. By constantly iterating and fostering an \"Always Day 1\" mindset, we achieve meaningful breakthroughs for ourselves, our Company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.