FMCG Marketing Leader - Brand Strategy & Growth

Dempsey Resource Management Inc.; Malabon; On-site; PHP 536,000 - 893,000; Full time

Job summary

Dempsey Resource Management Inc. is seeking a strategic Marketing Leader to drive the corporate marketing plan from Malabon. You will lead product managers, marketing staff, and external graphic teams to deliver nationwide brand initiatives and successful product launches.

The role requires deep brand management and trade marketing expertise, with strong financial acumen and stakeholder negotiations to optimize pricing and margins. This on-site position offers permanent employment.

Qualifications

• Bachelor's degree in marketing, business administration or related field.
• MBA or postgraduate studies are a major plus.
• 8+ years of progressive marketing experience with some managerial responsibility.

Responsibilities

• Develop and execute the Corporate Marketing Plan, including market segmentation and nationwide brand positioning.
• Lead a high-performing team of Product Managers, Marketing Assistants, and outsourced Graphic Artists.
• Partner with Sales, Finance, Supply Chain, and R&D to align forecasts, pricing, and go-to-market strategies.
• Track product performance, inventory movement, profitability, and ROI.
• Form strategic alliances with distributors, retailers, trade customers, and industry organizations.

Skills

Marketing leadership

Brand management

Trade marketing

Product launches

Pricing & margins

Negotiation

Stakeholder management

Financial acumen

Education

Bachelor's Degree in Marketing/Business Administration

MBA or postgraduate studies

Job description

Dempsey Resource Management Inc. is seeking a strategic Marketing Leader to drive the corporate marketing plan from Malabon. You will lead product managers, marketing staff, and external graphic teams to deliver nationwide brand initiatives and successful product launches.

The role requires deep brand management and trade marketing expertise, with strong financial acumen and stakeholder negotiations to optimize pricing and margins. This on-site position offers permanent employment.