Facebook Ads Specialist

Tavor Perry; Batac; On-site; PHP 300,000 - 600,000; Full time

Job summary

Tavor Perry is seeking a skilled Facebook Marketing Specialist to grow our brand presence on Facebook and generate qualified investor and property leads through paid advertising. You will build our Facebook business page from scratch and run performance-led campaigns targeting real estate investors.

This role blends creative and strategic elements, requiring hands-on content creation, branding tasks, and precise audience targeting.

Qualifications

• Must have proven experience managing Facebook business pages and running Meta ads.
• Ability to turn raw video/content into publish-ready posts.
• Branding and design tasks familiarity required.
• Excellent organizational skills and time management.
• Strong communication abilities.

Responsibilities

• Build and optimize a professional Facebook business page with branding.
• Maintain visual style and content calendar.
• Transform raw video/content into social-ready posts.
• Plan and launch Meta ads targeting investors and property leads.
• Manage ad budgets, targeting, bidding to maximize lead quality and volume.
• Track campaigns and page performance; refine based on results.
• Ensure consistent branding and messaging across content.
• Support potential expansion to LinkedIn ads.

Skills

Facebook pages

Meta Ads Manager

Content creation

Branding basics

Time management

Communication

Lead generation

Real estate marketing

Job description

Job Summary:
We're reaching out to find a skilled Facebook Marketing Specialist to grow our brand presence on Facebook and generate qualified investor and property leads with paid advertising. You'll build our Facebook business page from scratch and run performance-led ad campaigns targeting real estate investors. This role is made for someone who grasps both the creative and the strategic sides of Facebook marketing.

Key Responsibilities:

• Build and optimize a professional Facebook business page, including branding elements like logo placement, cover imagery, and page details

• Shape and maintain a cohesive visual style and content calendar for the page

• Transform raw video and content from the company into publish-ready Facebook posts

• Plan, build, and launch Meta/Facebook ad campaigns that target investors and property leads

• Oversee ad budgets, audience targeting, and bidding to maximize lead quality and volume

• Track campaign and page performance, refining creative and targeting based on what the results show

• Keep branding and messaging consistent across all published content

• Support a possible future expansion of advertising to LinkedIn

Mandatory Skills:

• Proven experience managing Facebook business pages and running Meta/Facebook ad campaigns

• Strong command of Meta Ads Manager, audience targeting, and campaign optimization

• Experience transforming raw video/content into social-ready posts

• Comfortable with basic branding and design tasks (logo placement, cover graphics, visual consistency)

• Organized, exacting, and able to manage your own workload

• Strong communication skills

Preferred Skills:

• Experience in real estate, real estate investing, or property marketing

• Familiarity with LinkedIn advertising

• Video editing skills for repurposing raw footage

• Experience running investor-focused lead generation campaigns

• Comfortable handling multiple projects concurrently

Why Join Us:
This is a chance to own a brand's social presence from the first day and see your work pay off directly in lead generation results. You'll enjoy flexibility, creative input, and room to grow the role as advertising extends to new platforms.