Enterprise Product Marketing Lead: App Monetization & CX

Hammerjack Pty Ltd; Makati; On-site; PHP 1,200,000 - 1,800,000; Full time

Job summary

Hammerjack Pty Ltd in the Philippines seeks a senior Product Marketing Lead for Enterprise postpaid. You will own the Smart App roadmap, drive monetization and lifecycle programs, and partner with Sales, Brand & Marketing, IT, and CX teams.

You will design engagement strategies to improve adoption, retention, and CX, and lead campaigns from design to measurement while tracking ARPU and churn to optimize the postpaid business.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field; MBA advantageous.
• At least 8 years in product marketing, CX, or digital, preferably in telco postpaid.
• Experience owning a digital/app product and monetization or lifecycle programs.

Responsibilities

• Designs and executes user-focused engagement strategies to improve adoption, retention, and CX for Enterprise postpaid subscribers.
• Owns the Smart App for Enterprise - roadmap, feature adoption, and in-app engagement and monetization.
• Addresses ARPU decline through targeted monetization and lifecycle offers.
• Drives Infinity churn reduction and base retention through CX and engagement programs.
• Manages assignee monetization initiatives across enterprise postpaid fleets.
• Owns campaign design, delivery, and compliance across the postpaid CX calendar.
• Coordinates with Sales, Brand & Marketing, IT, and CX operations on execution and measurement.
• Tracks ARPU, churn, retention, and campaign performance reports with corrective actions.
• Chairs or contributes to pipeline, performance, and risk reviews escalates issues with recommended actions.
• Submits P&L, pipeline, and performance reports on the required cadence maintains roadmap, launch, and documentation.
• Completes timekeeping, leave, and expense filings on or before cut-off.
• Participates in performance management (goal-setting, reviews, appraisal) for self and team.
• Completes mandatory compliance trainings annually ("Code of Conduct, Data Privacy Act, Information Security").

Skills

Experience in product marketing

CX experience

Digital/App product ownership

Monetization / lifecycle programs

Education

Bachelor's degree in Marketing/Business/Communications or related field

MBA advantageous

Job description

Hammerjack Pty Ltd in the Philippines seeks a senior Product Marketing Lead for Enterprise postpaid. You will own the Smart App roadmap, drive monetization and lifecycle programs, and partner with Sales, Brand & Marketing, IT, and CX teams.

You will design engagement strategies to improve adoption, retention, and CX, and lead campaigns from design to measurement while tracking ARPU and churn to optimize the postpaid business.