Email Marketing & Growth Specialist (Hybrid)

AS White Global Pty; Philippines; Hybrid; PHP 600,000 - 1,000,000; Full time

Benefits offered by this job

Comprehensive medical care for you and

Generous paid leave

Flexible work setup

Training and development programmes

Job summary

AS White Global Pty is seeking a Digital Specialist to lead email marketing and automation, manage website content, digital catalogues and campaign reporting. You will coordinate national digital campaigns and support members with marketing platforms.

The role requires 4+ years in digital marketing within an ecommerce environment, with hands-on experience in email campaigns and lifecycle automations. The position offers flexible work setup and opportunities for growth.

Qualifications

• Bachelor's degree in Marketing, Digital Marketing, E-Commerce or a related field.
• At least 4 years of digital marketing experience in an eCommerce environment, with strong hands-on experience in email marketing.
• Proven experience developing email campaigns and customer lifecycle automations, including welcome, abandoned cart, retention, upsell and cross-sell flows.
• Experience with Klaviyo, ActiveCampaign, HubSpot or Dotdigital, with Klaviyo experience particularly relevant.
• Hands-on experience with A/B testing, audience segmentation and campaign optimization, with the ability to interpret performance data and identify improvements.
• Strong understanding of how email marketing, eCommerce websites, remarketing and customer journeys work together to drive engagement and conversions.

Responsibilities

• Build and optimize email campaigns and automated customer journeys, including welcome, abandoned cart, retention, upsell and cross-sell flows.
• Design and deploy promotional emails, using A/B testing to improve copy, visuals, links and calls to action.
• Manage email segmentation, scheduling and deployment, including custom campaigns and marketing support for members.
• Coordinate digital campaigns across email, social media, digital catalogues and website promotions.
• Manage digital catalogues using platforms such as Flipsnack, including product mapping and website linking.
• Update eCommerce content, build landing pages and manage promotional banners, product listings and campaign content.
• Create email designs and digital assets using Canva or similar tools, maintaining brand consistency.
• Track campaign performance and prepare monthly reports to identify opportunities for improvement.
• Take ownership of daily digital activities and recommend improvements to campaigns, automations and eCommerce processes.

Skills

Email marketing

Automation

Campaign optimization

Strong writing

Education

Bachelor's degree in Marketing or related field

Tools

Klaviyo

ActiveCampaign

HubSpot

Dotdigital

Shopify

BigCommerce

WordPress

Flipsnack

Canva

Job description

AS White Global Pty is seeking a Digital Specialist to lead email marketing and automation, manage website content, digital catalogues and campaign reporting. You will coordinate national digital campaigns and support members with marketing platforms.

The role requires 4+ years in digital marketing within an ecommerce environment, with hands-on experience in email campaigns and lifecycle automations. The position offers flexible work setup and opportunities for growth.