Digital Specialist

AS White Global Pty; Manila; Hybrid; PHP 600,000 - 840,000; Full time

Benefits offered by this job

Great Place to Work certification

Global company trips and events

Competitive annual reviews

Comprehensive medical care for you and

Family

Generous paid leave

Training & development programs

Flexible work setup

Job summary

AS White Global Pty is seeking a Digital Specialist to specialize in email marketing and automation, plus website content and digital catalog management. You will optimize campaigns, support local activity, and help members leverage marketing platforms.

Ideal candidates have 4+ years in digital marketing, with hands-on experience in Klaviyo/ActiveCampaign/HubSpot or Dotdigital, and strong analytics using GA4 and Looker Studio.

Qualifications

• Bachelor’s degree in Marketing, Advertising, E‑Commerce or related field.
• 4+ years in digital marketing, especially email campaign management and automation.
• Experience with eCommerce CMS platforms such as Commerce Vision, Magento or Shopify.
• Strong knowledge of email segmentation, automated workflows and campaign optimization.
• Proficiency in GA4, Looker Studio and Excel for analytics and reporting.
• Experience managing website promotions and digital catalogues.
• Canva skills; InDesign or Photoshop is a bonus.
• Strong project coordination and ability to manage multiple priorities.

Responsibilities

• Develop and optimize email campaigns, including segmentation and automated journeys.
• Coordinate email content and design, support local campaigns and platform troubleshooting.
• Manage eCommerce content: banners, promotions, catalogues, landing pages.
• Maintain digital catalogues and product feeds to boost conversions.
• Apply SEO best practices and perform website quality checks.
• Analyze performance with GA4, Looker Studio and Excel to identify opportunities.
• Coordinate national campaigns with Marketing, Merchandise, IT and suppliers.
• Support local marketing, platform onboarding and campaign activation.
• Assist with social media content and Canva-created assets.

Skills

Email marketing

Automation workflows

GA4

Looker Studio

Excel

Canva

Project coordination

Stakeholder communication

Education

Bachelor’s degree in Marketing / Advertising / E‑Commerce

Tools

Klaviyo

ActiveCampaign

HubSpot

Dotdigital

Commerce Vision

Magento

Shopify

Job description

Bring national campaigns to life for a leading Australian office products network, driving digital engagement, eCommerce and customer growth.

The Opportunity

The Digital Specialist will focus on email marketing and automation, website content management, digital catalogues, campaign reporting and ongoing optimization. You’ll also coordinate national digital campaigns, support local marketing activity, and help members make the most of marketing platforms and resources.

Why join us?

• Proudly Great Place to Work® certified
• Celebrate globally: Company trips (2025: Hong Kong, 2024: Thailand), Culture Champs, Year-end parties, leadership awards & more
• Grow with stability: 100+ in our 10-Year Club by 2025
• Dynamic talent network: 2,000+ across APAC and beyond
• Competitive compensation with annual reviews
• Comprehensive medical care for you and your family
• Generous paid leave because work-life balance matters
• Level up with tailored training & development programmes
• Flexible work setup

Staff Testimonial

“ASW is my second home and family. They have opened a lot of opportunities for me.” - Underwriting Assistant, ASW Philippines.

What You’ll Do

• Develop and optimize email campaigns, including segmentation, A/B testing and automated customer journeys.
• Coordinate email content and design, and support members with local campaigns and platform troubleshooting.
• Manage eCommerce content, including banners, promotions, featured products, catalogues and landing pages.
• Maintain digital catalogues and product feeds to improve customer experience and online conversions.
• Apply SEO best practices and conduct website quality checks to ensure accurate content and functionality.
• Analyze digital performance using GA4, Looker Studio and Excel, identifying opportunities for improvement.
• Coordinate national digital campaigns with Marketing, Merchandise, IT, suppliers and other stakeholders.
• Support members with local marketing, platform onboarding, campaign activation and self-service resources.
• Assist with social media content and create digital assets using Canva.

Key Criteria

• Bachelor’s Degree in Marketing, Advertising, E-Commerce or related program.
• Minimum 4 years’ experience in digital marketing, particularly email campaign management and automation using platforms such as Klaviyo, ActiveCampaign, HubSpot or Dotdigital.
• Experience with eCommerce CMS platforms such as Commerce Vision, Magento or Shopify; Commerce Vision experience is advantageous.
• Strong understanding of email segmentation, automated workflows, A/B testing and campaign performance optimization.
• Proficiency in GA4, Looker Studio and Excel for digital analytics, reporting and performance insights.
• Experience managing website promotions, digital catalogues, product feeds or other eCommerce content.
• Intermediate to advanced Canva skills; knowledge of Adobe InDesign or Photoshop is an advantage.
• Strong project coordination skills, with the ability to manage multiple priorities and deliver campaigns on time.
• Excellent written and verbal communication skills, with a customer-focused approach to stakeholder and member support.

Work setup:

• Manila (BGC, Taguig): Australian business hours (6am to 3pm Manila time) with a full onsite setup during probationary period of 6 months and transition to hybrid set up of 3 days onsite in our BGC office and 2 days Work-From-Home.