Email Marketing & Campaign Manager

CALCMENU PHILIPPINES, INC.; Pasig; On-site; PHP 420,000 - 720,000; Full time

Job summary

CALCMENU Philippines Inc. is seeking an organized Email Marketing & Campaign Manager to plan and manage bulk email campaigns for our software products serving the food and hospitality industry.

You will create engaging content, manage lists, ensure compliance with data privacy laws, run A/B tests, monitor deliverability and performance, and report findings to Management, while collaborating with internal teams and external freelance specialists.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, Information Technology, or a related field.
• Experience in email marketing, digital marketing, or campaign management.
• Experience with bulk email tools.
• Strong copywriting and attention to detail.
• Familiar with audience segmentation, A/B testing, and reporting.
• Knowledge of data privacy and anti-spam practices.
• Ability to manage multiple campaigns with minimal supervision.
• Strong communication and coordination skills.
• Experience with LinkedIn or social media content is a plus.
• Knowledge of foodservice, hospitality or software industry is an advantage.

Responsibilities

• Plan, schedule, execute, and monitor bulk email marketing campaigns.
• Create engaging email content aligned with branding and campaign objectives.
• Manage email lists: collection, validation, segmentation, and preparation.
• Ensure campaigns are accurate, delivered on time, and compliant with data privacy regulations.
• Conduct quality checks before each campaign launch.
• Perform A/B testing on subject lines, content, calls to action, and other campaign elements.
• Monitor KPIs, including delivery, open, click-through, bounce, conversion, and unsubscribe rates.
• Prepare campaign performance reports and present recommendations to Management.
• Identify opportunities to improve deliverability, engagement, conversion, and overall campaign effectiveness.
• Coordinate with Management, internal support staff, other departments, and the Company's external freelance specialist.
• Assist with LinkedIn and other social media content preparation and posting.
• Perform other marketing-related duties that may reasonably be assigned by Management.

Skills

Email marketing

Campaign management

Copywriting

A/B testing

Data privacy compliance

Analytics & reporting

Education

Bachelor's degree in Marketing or related field

Tools

Email marketing platforms

Job description

About the role

CALCMENU Philippines Inc. is looking for an organized, analytical, and results-driven Email Marketing & Campaign Manager to plan and manage bulk email marketing campaigns for our software products serving the food and hospitality industry.

Key Responsibilities

• Plan, schedule, execute, and monitor bulk email marketing campaigns.




• Create engaging email content aligned with company branding and campaign objectives.




• Manage email list collection, validation, segmentation, and preparation.




• Ensure campaigns are accurate, delivered on time, and compliant with applicable data privacy and communication regulations.




• Conduct quality checks before each campaign launch.




• Perform A/B testing on subject lines, content, calls to action, and other campaign elements.




• Monitor key performance indicators, including delivery, open, click-through, bounce, conversion, and unsubscribe rates.




• Prepare campaign performance reports and present recommendations to Management.




• Identify opportunities to improve deliverability, engagement, conversion, and overall campaign effectiveness.




• Coordinate with Management, internal support staff, other departments, and the Company's external freelance specialist.




• Assist with LinkedIn and other social media content preparation and posting.




• Perform other marketing-related duties that may reasonably be assigned by Management.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, Information Technology, or a related field.




• Relevant experience in email marketing, digital marketing, campaign management, or a similar role.




• Experience using email marketing platforms or bulk email campaign tools.




• Strong copywriting, proofreading, organization, and attention-to-detail skills.




• Familiarity with audience segmentation, A/B testing, campaign analytics, and performance reporting.




• Understanding of email deliverability, consent-based marketing, data privacy, and anti-spam practices.




• Ability to manage deadlines and multiple campaigns with minimal supervision.




• Strong communication and coordination skills.




• Experience in LinkedIn or social media content management is an advantage.




• Knowledge of the foodservice, hospitality, or software industry is an advantage.