Ecommerce Specialist

Pilmico Foods Corporation; Makati; On-site; PHP 420,000 - 540,000; Full time

Job summary

Aboitiz Foods is seeking an E-Commerce Specialist to grow our Pet Food portfolio across Philippine marketplaces. You will work with the E-commerce Manager to execute online sales strategies and monitor marketplace performance.

The role requires hands-on platform proficiency, agility in a fast-paced environment, and collaboration with cross-functional teams to optimize content, campaigns and customer experience.

Qualifications

• Bachelor degree in Sales, Marketing, Animal Science or related field
• 1-3 years E-Commerce operations or digital advertising
• Experience with Lazada, Shopee and TikTok Seller Center
• Certifications in Meta, Google Ads or TikTok Academy preferred
• GA4, Excel/Google Sheets and data visualization tools experience
• Ability to pivot strategies based on platform changes

Responsibilities

• Store management: set up and maintain online stores, update content, pricing and inventory
• Campaign calendar support: assist in implementing promotional calendars
• Performance tracking: monitor GMV, net sales, conversions and prepare reports
• Financial alignment: track online receivables and coordinate settlements
• Platform operations: coordinate with marketplace managers and digital retailers
• Stock coordination: work with Supply & Warehousing for stock availability
• Influencer engagement: support KOLs and affiliates for campaigns
• Campaign execution: set up and launch online promotions across platforms
• Market monitoring: track competitor activities and pricing trends
• Customer experience: address inquiries to maintain high platform ratings

Skills

E-commerce

Digital advertising

Data analytics

GA4

PowerBI

Excel

Looker Studio

Adaptability

Team collaboration

Education

Bachelor Degree in Sales, Marketing, Animal Science or related field

Meta Certified Media Buying/Planning

Google Ads Certification

TikTok Academy certifications

Tools

Lazada

Shopee

TikTok Seller Center

Job description

Aboitiz Foods is an integrated regional food and agribusiness company dedicated to creating a high-performance culture anchored on our time-honored values of Integrity, Teamwork, Innovation, and Responsibility. Through the collective strengths of our subsidiaries, Pilmico and Gold Coin, we believe in sustainably feeding Asia’s growth from mill to meal.

We are constantly improving and optimizing our processes by integrating the value chain around Asia. We leverage our sector expertise and capabilities to deliver quality every time. With our world-class technology and culture of constant innovation, we devote ourselves to serving you better.

At Aboitiz Foods, we embrace change and inspire innovation, leading the way in food and agribusiness solutions. Join us as we shape the future of food in Asia and build a culture where, together, we nourish the future.

Job Description

The E-Commerce Specialist will support the growth and daily operations of Aboitiz Foods Pet Food portfolio across all e-commerce platforms in the Philippines. Reporting to the E-commerce Manager, the E-commerce Specialist will work closely with the Manager to execute online sales strategies, and monitor marketplace performance. This role requires operational agility and technical platform proficiency.

Key Duties and Responsibilities

• Store Management: Execute end-to-end operational setup and maintenance of online stores, including content updates, pricing alignment and inventory monitoring
• Campaign Calendar Support: Collaborate with the E-commerce Manager to implement and execute the campaign calendar across marketplaces
• Performance Tracking: Support the E-commerce Manager in monitoring sales metrics (GMV, Net Sales, Conversion Rates), tracking livestream and affiliate GMV and preparing draft reports and tracking sheets for review.
• Financial Alignment- Assist in tracking online receivables and coordinates internal teams to help facilitate timely account settlements.
• Platform Operations: Maintain regular day-to-day coordination with the marketplaces Account Managers and other digital-pet retailers
• Stock & Inventory Coordination: Work closely with Supply & Warehousing to monitor stock levels, coordinate replenishment and ensure continuous product availability across channels
• Influencer & KOL Engagement: Support the identification, monitoring, and engagement of digital KOLs/affiliates and social media influencers, alongside coordinating campaign briefs to drive store traffic.

Digital Marketing & Campaign Execution

• Campaign Execution: Assist the E-Commerce Manager in setting up and launching online sales campaigns, and promotions
• Market Monitoring: Regularly track and compile the competitor activities, pricing trends and promotional mechanics across platforms.
• Customer Experience: Address the online customer inquiries, complaints or technical inquiries to ensure high ratings on digital platforms
• Leadership & Engagement: Engages, directs, and supports the creative team and performance marketing team to brief and develop high-performing visual assets based on Ecommerce Promotions.
  

Other Tasks

• Platform Alliance: Work closely with marketplace platform representatives to strategize, coordinate, and run daily operational tasks and promotional campaigns.
• Company Programs: Actively participate in all company programs and activities under quality improvement, safety & security, sustainability, corporate social responsibility, risk management, etc.
• General Support: Performs other tasks as may be assigned by the immediate superior (E-commerce Manager -Pet Food).

Qualifications

Education

• Bachelor Degree in Sales, Marketing, Animal Science or any related field

Experience

• Experience: 1-3 years E-Commerce operations or digital advertising

Platform Expertise

• Deep hands-on experience with Lazada, Shopee, and Tiktok Seller Center

Certifications (ideal)

• Meta Certified Media Buying/Planning Professional, Google Ads Certifications, and/or TikTok Academy certifications.

Analytical Mindset

• Proficient in Google Analytics (GA4), Excel/Google Sheets, and data visualization tools (e.g., Looker Studio, PowerBI) with experience in data analytics and storytelling.

Agility

• Ability to thrive in a fast-paced environment and quickly pivot strategies based on platform changes and real-time performance.