E-commerce Marketing & Content Specialist | Shopify & Klaviyo

Boomering inc; Manila; On-site; PHP 420,000 - 660,000; Full time

Benefits offered by this job

Competitive salary package

Full desk setup with back-up internet

Pre-employment medical assessment

HMO from day one

Vacation and sick leaves

Annual performance reviews

Employee referral incentives

Employee loan facilities

Social clubs and workshops

Company events with prizes

Job summary

Boomering inc. is seeking a proactive E-commerce Digital Marketing Associate to help grow a luxury British leather brand online from Manila.

You will manage email campaigns in Klaviyo, update the Shopify store, craft content, and create short-form video content while maintaining a British English tone. You’ll work closely with the business owner, taking ownership of your workload, researching ideas, and suggesting commercially focused marketing initiatives to boost online sales and customer

Qualifications

• Bachelor's degree in Marketing, Communications, Business or a related field is preferred.
• Ideally 4 years of hands-on digital marketing experience; however, candidates with 3+ year of strong relevant e-commerce experience will also be considered.
• Experience personally executing digital marketing activities rather than solely coordinating agencies or external suppliers.
• Strong practical experience using Klaviyo, including campaigns, flows, segmentation, automation and reporting.
• Hands-on experience managing and updating Shopify stores.
• Experience supporting e-commerce product launches and promotional campaigns across multiple channels.
• Experience managing social media platforms, with a good understanding of Instagram, Facebook and other relevant or emerging social media channels.
• Ability to create and edit engaging Reels and other short-form video content from supplied footage and imagery.
• Experience using Canva, CapCut or similar content creation, design and video editing tools.
• Strong English communication skills, with excellent written English and the ability to write naturally for a British audience.

Responsibilities

• Manage and execute day-to-day digital marketing activities across email, Shopify, social media and website content.
• Create, schedule and manage Klaviyo email campaigns and automated flows, including customer segmentation and basic performance monitoring.
• Maintain and update the Shopify website, including products, collections, descriptions, pages, blogs, banners, promotional messaging and seasonal content.
• Support product launches and marketing campaigns across email, website and social media, contributing creative and commercially relevant ideas.
• Plan, create, schedule and publish social media content across relevant platforms.
• Create, edit and repurpose Reels, Stories and other short-form video content using supplied footage, imagery and brand assets.
• Write and edit customer-facing marketing content, including email newsletters, social media captions, website copy, promotional copy and blogs, ensuring a polished and natural British English tone.
• Draft and publish blog content to support customer engagement and SEO objectives.
• Monitor basic campaign, marketing and website performance and assist with reporting on key marketing metrics.
• Research relevant content, campaign and marketing opportunities and proactively suggest ideas to support customer engagement and online sales.

Skills

Klaviyo

Shopify

Email marketing

Social media management

Video editing

Content writing

SEO basics

Education

Bachelor's degree in Marketing or related field

Tools

Canva

CapCut

Job description

About the role

We are looking for a proactive, commercially minded and hands-on E-commerce Digital Marketing Associate to join a well-established luxury British leather brand entering an exciting phase of growth. With nearly 20 years of heritage and craftsmanship behind the business, the brand is now focused on expanding its digital presence, strengthening customer engagement and accelerating online sales. The successful candidate will be comfortable working directly inside Klaviyo and Shopify, creating and managing email campaigns and automations, updating website content, creating and repurposing social content, editing short-form video, writing marketing copy and blogs, reviewing performance data and proactively identifying opportunities to improve marketing results. You will work closely with the business owner, but you should be confident managing your own workload, researching ideas and recommending marketing initiatives rather than waiting to be given a daily task list.

Key responsibilities

• Manage and execute day-to-day digital marketing activities across email, Shopify, social media and website content

• Create, schedule and manage Klaviyo email campaigns and automated flows, including customer segmentation and basic performance monitoring

• Maintain and update the Shopify website, including products, collections, descriptions, pages, blogs, banners, promotional messaging and seasonal content

• Support product launches and marketing campaigns across email, website and social media, contributing creative and commercially relevant ideas

• Plan, create, schedule and publish social media content across relevant platforms

• Create, edit and repurpose Reels, Stories and other short-form video content using supplied footage, imagery and brand assets

• Write and edit customer-facing marketing content, including email newsletters, social media captions, website copy, promotional copy and blogs, ensuring a polished and natural British English tone

• Draft and publish blog content to support customer engagement and SEO objectives

• Monitor basic campaign, marketing and website performance and assist with reporting on key marketing metrics

• Research relevant content, campaign and marketing opportunities and proactively suggest ideas to support customer engagement and online sales

About you

• Bachelor's degree in Marketing, Communications, Business or a related field is preferred

• Ideally 4 years of hands-on digital marketing experience; however, candidates with 3+ year of strong relevant e-commerce experience will also be considered

• Experience personally executing digital marketing activities rather than solely coordinating agencies or external suppliers

• Strong practical experience using Klaviyo, including campaigns, flows, segmentation, automation and reporting

• Hands-on experience managing and updating Shopify stores

• Experience supporting e-commerce product launches and promotional campaigns across multiple channels

• Experience managing social media platforms, with a good understanding of Instagram, Facebook and other relevant or emerging social media channels

• Ability to create and edit engaging Reels and other short-form video content from supplied footage and imagery

• Experience using Canva, CapCut or similar content creation, design and video editing tools

• Strong English communication skills, with excellent written English and the ability to write naturally for a British audience

Benefits

• Competitive salary package

• Company-provided full set-up for desktop/laptop with a back-up internet

• Free pre-employment Medical Assessment (T&C apply)

• HMO on the first day of hire

• 15 Vacation Leaves and 5 Sick Leaves

• Annual Performance Reviews

• Unlimited Employee Referral Incentives

• Employee Loan Facilities

• Social Clubs and Interest Workshops

• Company events where you get a chance to win amazing prizes and be rewarded for your outstanding performance

About us

Our client is a luxury British leather brand specialising in handcrafted bags and accessories, proudly designed and made in England. With nearly two decades of experience, the business has built a reputation for exceptional quality, craftsmanship, and timeless design. As the company continues to grow its online presence, this role will play an important part in supporting its next stage of expansion.