Direct Response Copywriter

Zohorecruit

Cebu City

On-site

PHP 360,000 - 600,000

Full time

14 days+
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Job summary

Level Up Talent Solutions is seeking a Direct Response Copywriter to support a growing digital marketing team focused on lead generation, webinar promotions, funnels, ads, and conversion-focused campaigns. The ideal candidate writes persuasive copy that drives clicks, registrations, and purchases, with at least 1 year of direct response experience and strong English writing skills.

You will collaborate with the Founder and marketing team, use AI tools like Claude, and manage copy tasks across

Qualifications

  • 1+ year of direct response copywriting experience.
  • Strong English writing skills, near-native proficiency.
  • Experience writing copy for ads, email, SMS, landing pages, and funnels.
  • Able to write clear, persuasive, action-driven copy for B2C audiences.

Responsibilities

  • Write direct response copy for social media ads, email campaigns, SMS, WhatsApp, and other marketing channels
  • Create persuasive scripts for VSLs, video ads, YouTube ads, and other conversion-focused video campaigns
  • Write copy that supports webinar promotions, lead generation campaigns, funnels, and client marketing initiatives
  • Understand the target audience, offer, pain points, objections, and desired action before writing copy
  • Collaborate with the Founder, Operations Manager, and internal marketing team to develop strong campaign messaging
  • Use AI tools such as Claude to improve research, ideation, drafting, editing, and copy refinement
  • Review campaign briefs, client notes, and marketing objectives to produce clear and compelling copy
  • Revise and improve copy based on feedback, performance insights, and team direction
  • Maintain organized tasks, updates, and copy deliverables through tools such as ClickUp, Slack, email, and WhatsApp
  • Continuously improve copywriting skills through training resources, team guidance, and self-learning

Skills

Direct response
Copywriting
Marketing copy
English writing
AI tools

Tools

Claude

Job description

At Level Up Talent Solutions, we believe great work starts with feeling supported, trusted, and valued.

We are a people-focused talent company that connects skilled professionals with meaningful long-term opportunities. Our goal is to create an environment where you can do your best work, continue growing, and feel confident in the role you play within a team.

When you join Level Up Talent Solutions , you are not just filling a position. You are becoming part of a community that values clear communication, consistency, and mutual respect. We work closely with you to understand your strengths, your experience, and the type of work environment where you can thrive.

We support our talents through structured onboarding, ongoing guidance, and realistic expectations. You will always know what success looks like and who to turn to when you need support. We believe that when talents feel aligned and empowered, everyone succeeds.

At Level Up Talent Solutions, growth is not only about skills. It is about confidence, stability, and building a career you can be proud of.

We are here to help you level up.

Job Description

Job Overview

Level Up Talent Solutions is looking for a Direct Response Copywriter to support a growing

digital marketing team that specializes in lead generation, webinar promotion, funnels, ads, and

conversion-focused campaigns.

This role is ideal for someone who understands marketing and knows how to write persuasive

copy that drives action. The focus is not general content writing. The right candidate should be

able to write copy that encourages people to click, register, reply, book, attend, purchase, or

take the next step in a marketing funnel.

Responsibilities

  • Write direct response copy for social media ads, email campaigns, SMS, WhatsApp, and other marketing channels
  • Create persuasive scripts for VSLs, video ads, YouTube ads, and other conversion-focused video campaigns
  • Write copy that supports webinar promotions, lead generation campaigns, funnels, and client marketing initiatives
  • Understand the target audience, offer, pain points, objections, and desired action before writing copy
  • Collaborate with the Founder, Operations Manager, and internal marketing team to develop strong campaign messaging
  • Use AI tools such as Claude to improve research, ideation, drafting, editing, and copy refinement
  • Review campaign briefs, client notes, and marketing objectives to produce clear and compelling copy
  • Revise and improve copy based on feedback, performance insights, and team direction
  • Maintain organized tasks, updates, and copy deliverables through tools such as ClickUp,
  • Slack, email, and WhatsApp
  • Continuously improve copywriting skills through training resources, team guidance, and self-learning
Requirements
  • At least 1 year of experience in direct response copywriting, marketing copywriting, conversion copywriting, or a similar role
  • Strong understanding of persuasive copywriting and direct response marketing principles
  • Experience writing copy for ads, email, SMS, WhatsApp, landing pages, video scripts, or marketing funnels
  • Strong English writing skills with native or near-native proficiency
  • Able to write clear, compelling, and action-driven copy for B2C audiences
  • Comfortable using AI tools such as Claude or similar platforms to support writing and research
  • Organized and reliable when managing copy tasks, deadlines, revisions, and feedback
  • Able to work independently while collaborating with a marketing team
  • Open to training, feedback, and continuous improvement
  • Positive, proactive, humble, and willing to take ownership of assigned work
Nice to Have
  • Experience writing for coaching, SaaS, service-based businesses, or webinar campaigns
  • Experience writing VSLs, YouTube ads, video ad scripts, or sales funnel copy
  • B2B copywriting experience in addition to B2C experience
  • Familiarity with ClickUp, Slack, Claude, email, and WhatsApp
  • Experience working with marketing agencies or lead generation teams
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