Digital Media Specialist — Hybrid & Night Shift

MicroSourcing; Pasay; Hybrid; PHP 300,000 - 500,000; Full time

Benefits offered by this job

Healthcare on day one

Paid time-off with cash conversion

Group life insurance

Performance bonuses

Job summary

MicroSourcing is seeking a Digital Media Specialist to collaborate with account management and media buying teams on client media strategies. You will create and execute digital marketing plans, including UTM tracking, while reviewing analytics to identify opportunities and optimize campaigns.

The role requires managing around 100 campaigns monthly in a fast-paced agency environment, with strong English, Excel and PowerPoint skills and a focus on efficiency and impact.

Qualifications

• Minimum 2 years of experience in digital marketing.
• Proficient in English, Excel and PowerPoint; strong math skills.
• Experience managing about 100 clients/campaigns per month in a fast-paced setting.
• Efficiency and effectiveness are key.

Responsibilities

• Collaborate with account management and media buying on clients' media strategy.
• Create, present and execute digital media strategies, including UTM tracking.
• Review analytics data to identify opportunities and tactics.
• Define targeting segmentation and strategy for campaigns.
• Provide recommendations on budget allocation and optimization.
• Oversee and optimize campaigns; monitor performance and adjust as needed.
• Develop and maintain client-specific reporting and KPIs.

Skills

Digital marketing

English proficiency

Excel

PowerPoint

Math skills

Tools

DSP platforms

Job description

MicroSourcing is seeking a Digital Media Specialist to collaborate with account management and media buying teams on client media strategies. You will create and execute digital marketing plans, including UTM tracking, while reviewing analytics to identify opportunities and optimize campaigns.

The role requires managing around 100 campaigns monthly in a fast-paced agency environment, with strong English, Excel and PowerPoint skills and a focus on efficiency and impact.