Digital Marketing Specialist | Work From Home | Mid Shift

Emapta; Metro Manila; Remote; PHP 500,000 - 800,000; Full time

Benefits offered by this job

Competitive Salary Package

Permanent WFH arrangement

HMO coverage with dependent

Job summary

Emapta is hiring a Digital Marketing Specialist in the Philippines (WFH). You will drive international customer acquisition and online revenue growth using paid campaigns on Meta, TikTok, and Google, while leveraging Shopify for e-commerce experiences.

A data-driven approach and strong analytics will be essential for optimization and reporting. The role offers a permanent work-from-home arrangement with competitive salary, ongoing upskilling via Emapta Academy, and global exposure within a

Qualifications

• Bachelor's degree in Marketing or related field preferred.
• 2–3 years hands-on digital marketing or performance marketing experience.
• Advanced proficiency in managing paid campaigns across Meta/TikTok/Google Ads.

Responsibilities

• Plan, create, and optimize paid campaigns across Meta, TikTok, Google, and other platforms.
• Monitor spend and adjust budgets to hit growth targets.
• Collaborate with marketing to develop briefs for assets and campaigns.
• Analyze data to optimize campaigns and report insights.

Skills

Paid ads management

Meta Ads

TikTok Ads

Google Ads

Shopify e-commerce

Google Analytics

Klaviyo

Canva

SEO & AI optimization

Analytics / data-driven

Education

Bachelor's degree in Marketing

Tools

Shopify

Google Analytics

Klaviyo

Canva

Job description

Make Every Digital Campaign Count Toward Global E-Commerce Growth

Great e-commerce brands need digital strategies that convert attention into measurable growth. Bring your performance marketing expertise to a New Zealand lifestyle brand as a Digital Marketing Specialist with Emapta. Contribute to international customer acquisition, online revenue growth, and stronger brand visibility. Gain global exposure, develop your expertise, and establish a rewarding long-term career alongside Emapta's top 1% talent.

Job Overview

• Employment type: Full-time
• Shift: Mid Shift | Wednesday-Friday, 11:00 AM-8:00 PM PHT; Saturday-Sunday, 1:00 PM-10:00 PM PHT | Consecutive Days Off
• Work setup: Work From Home

Exciting Perks Await!

• Competitive Salary Package
• Permanent WFH arrangement
• HMO coverage with free dependent upon regularization
• Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
• Unlimited upskilling through Emapta Academy courses (Want to know more? Visit: https://emapta.com/training-calendar/)
• Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer!
• Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
• Unlimited opportunities for employee referral incentives across the organization
• Standard government and Emapta benefits
• Total of 20 annual leaves to be used at your discretion (including 5 credits convertible to cash)
• Fun engagement activities for employees
• Mentorship and exposure to global leaders and teams
• Career growth opportunities
• Diverse and supportive work environment

The Qualifications We Seek

Skills, Experience & Education

• Bachelor's degree in Marketing or a related field is preferred.
• At least 2 to 3 years of relevant hands-on experience in digital marketing, performance marketing, or a similar role.
• Advanced proficiency in managing paid advertising campaigns across Meta Ads, TikTok Ads, and Google Ads.
• Extensive experience with Shopify e-commerce platforms in the consumer goods industry; Shopify Plus experience is an advantage.
• Strong working knowledge of Google Analytics for website performance tracking and campaign analysis.
• Hands-on experience with Klaviyo for email and lifecycle marketing campaigns.
• Proficiency in Canva for digital content creation and marketing materials.
• Strong understanding of Search Engine Optimization (SEO) and Artificial Intelligence Optimization (AIO).
• Strong analytical skills and a data-driven approach to campaign optimization and decision-making.
• Exceptional attention to detail, accuracy, and quality.

Your Daily Tasks

Digital Campaigns

• Plan, create, implement, and optimize digital marketing campaigns for paid advertisements, promotions, and product launches across Facebook, Instagram, TikTok, Google, and other advertising platforms.
• Monitor advertising expenditure and adjust campaign budgets and strategies to achieve Total Advertising Cost of Sales (TACOS) and business growth targets.
• Collaborate with the marketing team to develop, optimize, and prepare briefs for new creative assets.
• Identify and recommend technology enhancements and process improvements to optimize digital marketing campaigns.
• Track, analyze, and report campaign performance metrics and provide actionable insights to improve future marketing strategies.

Website Management

• Maintain and update e-commerce websites to improve usability, customer engagement, and conversion rates.
• Support the development and launch of new e-commerce websites to accommodate business expansion.
• Test and optimize website functionality, user experience, and conversion pathways to increase sales and customer inquiries.
• Monitor website performance, availability, security, page load speed, and search engine visibility.
• Conduct A/B tests and analyze results to improve website performance and future digital marketing campaigns.
• Analyze e-commerce metrics, website analytics, and customer behavior data to identify growth opportunities.

General Marketing

• Manage, implement, and expand lifecycle marketing campaigns through Klaviyo.
• Coordinate and execute key marketing projects from initial brief through final implementation.
• Collaborate with cross-functional teams to support broader marketing strategies and business initiatives.
• Perform additional marketing-related activities and responsibilities as required.

General Duties

• Maintain punctuality and adhere to assigned work schedules and required hours.
• Prioritize tasks based on business importance, urgency, and quality standards.
• Contribute to a positive, collaborative, and supportive workplace culture.
• Demonstrate excellent interpersonal and professional communication skills.
• Manage company resources responsibly within assigned levels of accountability.
• Fulfill all assigned duties, responsibilities, and additional business requirements.
• Comply with employment obligations, company policies, and applicable workplace regulations.
• Follow reasonable and lawful instructions and directions promptly and professionally.
• Act in good faith and protect the organization's reputation, interests, and business objectives.
• Dedicate the necessary time, attention, and effort to assigned duties and employment obligations.
• Demonstrate a commitment to workplace health and safety through responsible conduct and adherence to safe work practices.

About the Client

Our client is a New Zealand-founded lifestyle brand established in 2017, specializing in premium insulated drinkware and innovative beverage accessories. They design award-winning wine, beer, and champagne coolers, reusable tumblers, and coffee cups that combine advanced insulation technology, durability, and contemporary design. With an expanding international customer base and a strong e-commerce presence, they bring practical innovation to everyday experiences. Their commitment to quality, sustainability, and customer satisfaction supports continued product development, global brand recognition, and growth across international consumer markets.

Join the Top 1% Talent. A better career. A better life.

Welcome to Emapta Philippines: home to professionals who choose growth, balance, and impact. Recognized as one of HR Asia's Best Companies to Work For in Asia 2026 for the fifth year in a row and winner of Inspiring Workplaces Australasia 2026, Emapta offers more than opportunities -- it provides a career environment where people thrive. Collaborate with global teams, build meaningful expertise, and grow in a culture that prioritizes both performance and well-being.