Digital Marketing Specialist

3BAS Tigers Inc.; Quezon City; Presencial; PHP 400.000 - 700.000; Jornada completa

Descripción de la vacante

3BAS Tigers Inc. is seeking a Digital Marketing & Social Media Manager to lead our online presence and campaigns. You will plan content, manage Facebook and other platforms, and ensure brand consistency across channels.

You will develop engaging content, analyze performance, and collaborate with internal teams for promotions. The role requires 3–5 years in digital marketing and proficiency in Meta and Google ads.

Formación

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 3–5 years of experience in digital marketing or social media management.
• Proven experience managing Facebook pages and other social media platforms.
• Familiarity with digital advertising tools (Meta Ads, Google Ads is a plus).
• Strong content creation and copywriting skills.
• Basic knowledge of design tools (Canva, Adobe, etc.) is an advantage.
• Analytical mindset with experience using insights and analytics tools.
• Good communication and interpersonal skills.
• Self-driven, creative, and detail-oriented.

Responsabilidades

• Develop and implement digital marketing strategies aligned with business goals.
• Build and manage the company’s social media platforms, especially Facebook.
• Plan, create, and schedule content including posts, captions, images, and videos.
• Ensure consistency in brand messaging across all digital channels.
• Create engaging and relevant content to attract and retain the target audience.
• Monitor and respond to comments, messages, and inquiries on time.
• Stay updated with social media trends and recommend new ideas for engagement.
• Plan and execute digital campaigns, promotions, and boosted posts.
• Manage and optimize paid advertising campaigns (e.g., Facebook Ads).
• Monitor campaign performance and adjust strategies accordingly.
• Track key performance metrics such as reach, engagement, and conversions.
• Prepare regular reports on social media and campaign performance.
• Provide insights and recommendations to improve results.
• Collaborate with internal teams for marketing initiatives and promotions.
• Coordinate with external partners (designers, agencies, suppliers) if needed.
• Perform other related tasks as assigned by the Marketing Manager.

Conocimientos

Digital marketing

Social media management

Content creation

Campaigns & advertising

Analytics

Communication

Team collaboration

Educación

Bachelor’s degree in Marketing/Communications/Business

Herramientas

Meta Ads

Google Ads

Facebook Ads Manager

Canva

Adobe Creative Suite

Descripción del empleo

KEY RESPONSIBILITIES

Digital Marketing & Social Media Management:

• Develop and implement digital marketing strategies aligned with business goals

• Build and manage the company’s social media platforms, especially Facebook

• Plan, create, and schedule content including posts, captions, images, and videos

• Ensure consistency in brand messaging across all digital channels

Content Creation & Engagement:

• Create engaging and relevant content to attract and retain the target audience

• Monitor and respond to comments, messages, and inquiries on time

• Stay updated with social media trends and recommend new ideas for engagement

Digital Campaigns & Advertising:

• Plan and execute digital campaigns, promotions, and boosted posts

• Manage and optimize paid advertising campaigns (e.g., Facebook Ads)

• Monitor campaign performance and adjust strategies accordingly

Analytics & Reporting:

• Track key performance metrics such as reach, engagement, and conversions

• Prepare regular reports on social media and campaign performance

• Provide insights and recommendations to improve results

Coordination & Support:

• Collaborate with internal teams for marketing initiatives and promotions

• Coordinate with external partners (designers, agencies, suppliers) if needed.

Other Duties:

• Perform other related tasks as assigned by the Marketing Manager.

QUALIFICATIONS

• Bachelor’s degree in Marketing, Communications, Business, or a related field

• 3–5 years of experience in digital marketing or social media management

• Proven experience managing Facebook pages and other social media platforms

• Familiarity with digital advertising tools (Meta Ads, Google Ads is a plus)

• Strong content creation and copywriting skills

• Basic knowledge of design tools (Canva, Adobe, etc.) is an advantage

• Analytical mindset with experience using insights and analytics tools

• Good communication and interpersonal skills

• Self-driven, creative, and detail-oriented