Digital Marketing Manager

ATC Healthcare International Corp.; Taguig; On-site; PHP 900,000 - 1,500,000; Full time

Job summary

ATC Healthcare International Corp. is seeking a Marketing Manager in Metro Manila to lead marketing strategy, branding, and campaigns that drive product growth and brand awareness. You will oversee market analysis, digital initiatives, and collaboration with Sales to meet business goals.

The role requires strong leadership, analytics, and communication skills, with 5+ years in marketing, including 2 years in a managerial capacity, and experience in healthcare or related industries.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 5+ years of marketing experience, with 2 years in a managerial role.
• Experience in the pharmaceutical, healthcare, FMCG, or a related industry is required.
• Strong leadership, analytical, and communication skills.
• Proficient in digital marketing and marketing analytics tools.

Responsibilities

• Develop and implement marketing strategies and campaigns.
• Manage product branding, promotions, and digital marketing initiatives.
• Conduct market research and competitor analysis.
• Collaborate with the Sales team to achieve business goals.
• Monitor campaign performance and prepare marketing reports.
• Manage the marketing budget and external vendors.

Skills

Leadership

Marketing analytics

Digital marketing

Campaign management

Communication

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

SEO tools

CRM software

Job description

The Marketing Manager is responsible for developing and executing marketing strategies that drive brand awareness, product growth, and sales. The role oversees campaigns, market analysis, product positioning, and the marketing team to support the company's business objectives.

Key Responsibilities

• Develop and implement marketing strategies and campaigns.

• Manage product branding, promotions, and digital marketing initiatives.

• Conduct market research and competitor analysis.

• Collaborate with the Sales team to achieve business goals.

• Monitor campaign performance and prepare marketing reports.

• Manage the marketing budget and external vendors.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.

• At least 5 years of marketing experience, with 2 years in a managerial role.

• Experience in the pharmaceutical, healthcare, FMCG, or a related industry is required.

• Strong leadership, analytical, and communication skills.

• Proficient in digital marketing and marketing analytics tools.