Digital Marketing Manager

Mandarin Resort Development Corp.; Metro Manila; On-site; PHP 600,000 - 1,000,000; Full time

Benefits offered by this job

Company Christmas gift

Company events

Employee discount

Health insurance

Opportunities for promotion

Pay raise

Job summary

Mandarin Resort Development Corp. seeks a Digital Marketing Manager to plan and execute campaigns that boost brand awareness, drive direct bookings, and generate leads for the resort.

You will oversee the hotel’s online presence, campaigns, social channels, and reputation management to support sales and marketing goals. The role requires 3-5 years in digital marketing, preferably in hospitality, with hands-on experience in SEO, Google Ads, Meta Ads, email marketing, and analytics.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• 3-5 years of digital marketing experience, preferably in hospitality.
• Proficiency with social media, SEO, Google Ads, Meta Ads, email marketing and Google Analytics.
• Strong communication, creativity and analytical skills.

Responsibilities

• Develop and implement digital marketing campaigns.
• Manage and update the hotel website and digital content.
• Oversee social media platforms and create engaging content.
• Plan and monitor online advertising campaigns (Google and Meta).
• Execute email marketing and promotional campaigns.
• Monitor SEO and website performance.
• Manage online reputation by responding to guest reviews.
• Track campaign performance and prepare monthly reports.
• Coordinate with Sales, Marketing, and Creative teams to promote hotel offerings.
• Stay updated on digital marketing trends and best practices.

Skills

Digital marketing

Social media management

SEO

Google Analytics

Google Ads

Meta Ads

Email marketing

Content creation

Analytical skills

Communication

Education

Bachelor's degree in Marketing, Communications, Business Administration, or a related field

Tools

Google Ads

Meta Ads

Google Analytics

Job description

The Digital Marketing Manager is responsible for planning and implementing digital marketing strategies to increase brand awareness, generate leads, and drive direct bookings. The role manages the hotel's online presence, digital campaigns, social media, website, and online reputation to support the hotel's sales and marketing objectives.

Key Responsibilities

• Develop and implement digital marketing campaigns.
• Manage and update the hotel's website and digital content.
• Oversee social media platforms and create engaging content.
• Plan and monitor online advertising campaigns (Google and Meta).
• Execute email marketing and promotional campaigns.
• Monitor SEO and website performance.
• Manage the hotel's online reputation by responding to guest reviews.
• Track campaign performance and prepare monthly reports.
• Coordinate with the Sales, Marketing, and Creative teams to promote hotel products and services.
• Stay updated on digital marketing trends and best practices.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• At least 3-5 years of experience in digital marketing, preferably in the hospitality industry.
• Knowledge of social media, SEO, Google Ads, Meta Ads, email marketing, and Google Analytics.
• Good communication, creativity, and analytical skills.
• Ability to manage multiple projects and meet deadlines.

Core Competencies

• Digital Marketing
• Social Media Management
• Content Creation
• SEO & Online Advertising
• Website Management
• Data Analysis
• Communication
• Creativity
• Teamwork
• Time Management

Benefits:

• Company Christmas gift
• Company events
• Employee discount
• Health insurance
• Opportunities for promotion
• Pay raise