Digital Marketing Lead (On-site) — Campaigns & Growth

WalterMart Supermarket, Inc.; Quezon City; On-site; PHP 446,000 - 781,000; Full time

Benefits offered by this job

Company Christmas gift

Company events

Employee discount

On-site parking

Opportunities for promotion

Paid training

Pay raise

Promotion to permanent employee

Job summary

WalterMart Supermarket, Inc. is seeking a Digital Marketing Supervisor to plan, execute, and monitor digital initiatives that strengthen brand awareness, boost customer engagement, and drive sales for our retail channels.

The role oversees campaigns across social, paid media, and website projects; analyzes performance data; coordinates with internal teams and external partners; and ensures timely delivery with consistent branding and messaging.

Qualifications

• Bachelor’s degree or higher in a relevant field.
• 3–5 years of experience in digital marketing, preferably with retail or consumer brands.
• Strong knowledge of social media marketing, paid digital advertising, and content marketing.
• Familiarity with digital analytics and performance measurement tools.

Responsibilities

• Develop and execute digital marketing campaigns aligned with marketing and business objectives.
• Manage and monitor digital channels, including social media, paid advertising, and website initiatives.
• Develop campaign strategies to increase brand awareness, engagement, traffic, and conversions.
• Monitor campaign performance and analyze key metrics to identify opportunities for improvement.
• Manage digital advertising budgets and optimize campaigns based on performance and priorities.
• Coordinate the development of digital content and campaign assets.
• Monitor digital trends and competitor activities to stay current.
• Prepare regular performance reports and recommendations for management.
• Ensure branding and messaging consistency across campaigns.

Skills

Social media marketing

Paid advertising

Content marketing

Campaign management

Analytics tools

Project management

Education

Bachelor's degree in Marketing, Advertising, Communications, Business Administration, or related field

Tools

Google Analytics

Facebook Ads Manager

SEO tools

Job description

WalterMart Supermarket, Inc. is seeking a Digital Marketing Supervisor to plan, execute, and monitor digital initiatives that strengthen brand awareness, boost customer engagement, and drive sales for our retail channels.

The role oversees campaigns across social, paid media, and website projects; analyzes performance data; coordinates with internal teams and external partners; and ensures timely delivery with consistent branding and messaging.