Debit Card Product Innovator & Growth Lead

Bank of the Philippine Islands (BPI); Makati; On-site; PHP 1,000,000 - 2,000,000; Full time

Job summary

Bank of the Philippine Islands (BPI) is seeking a Debit Card Product Lead to create and sustain optimal product and customer experiences. You will design innovative programs shaping future business models and variants to drive growth and competitiveness.

You will gather market insights, craft comprehensive proposals, monitor performance, and coordinate with internal systems and platform teams to deliver successful programs. Strong collaboration and strategic thinking are essential for success.

Qualifications

• Gathers market insights from trends and industry literature
• Formulates end-to-end product proposals with requirements, feasibility, profitability and risk analysis
• Monitors product performance and conducts post-program reviews
• Liaises with internal partners (systems/platforms) to implement programs/projects
• Identifies and manages strategic alliances to support business goals

Responsibilities

• Draws new market insights and looks for opportunities to grow the business and innovate via thorough research of relevant trends and industry literature
• Formulates end-to-end product proposals which include business requirements, feasibility studies, profitability analysis, risk management, etc. Will also be in-charge of monitoring the performance of the assigned product, its associated programs and/or product variants through preparation of relevant presentations and post-program review
• Looks after the assigned products’ competitiveness by continuously enhancing the product features, processes, and customer experience. This includes any product change, rationalization, standardization, correction, conversion, abandonment, and improving the product’s operational performance (quality) to achieve the business goals
• Responsible for constantly liaising with internal partners such as system and platform teams, and leads the implementation of the necessary programs / projects
• Role, as applicable, may also include identifying, set-up and managing strategic alliances with internal/ external organizations to help support business goal

Skills

Market research

Product management

Stakeholder liaison

Education

Bachelor's degree in business/Marketing/Management

Job description

Bank of the Philippine Islands (BPI) is seeking a Debit Card Product Lead to create and sustain optimal product and customer experiences. You will design innovative programs shaping future business models and variants to drive growth and competitiveness.

You will gather market insights, craft comprehensive proposals, monitor performance, and coordinate with internal systems and platform teams to deliver successful programs. Strong collaboration and strategic thinking are essential for success.