Data Analyst (Sigma)

2X; Metro Manila; Hybrid; PHP 600,000 - 900,000; Full time

Job summary

2X is looking for a Data Analyst to gather and analyze data from multiple sources, identifying trends in market performance, customer behavior, and campaign effectiveness. You will develop dashboards and BI visuals to communicate insights to stakeholders across the organization.

The role requires collaboration with Marketing Operations, campaigns, design and content teams to uncover gaps, inform strategy, and optimize future campaigns. Hybrid onsite work twice a week is expected.

Qualifications

• Ability to analyze, interpret and manipulate data to derive insights.
• Knowledge of marketing metrics, customer segmentation and campaigns.
• Experience with Snowflake, Sigma, and Salesforce platforms.

Responsibilities

• Gather and analyze data from multiple sources to identify trends.
• Create reports and dashboards to visualize data insights for stakeholders.
• Collaborate with MarOps, campaigns, design and content to analyze gaps.
• Support data-driven decisions to optimize marketing campaigns.

Skills

Analytical skills

Marketing proficiency

SQL proficiency

Education

Bachelor's degree in Business Analytics, Mathematics, Statistics, Actuarial Science, Marketing or related field

Tools

Snowflake

Sigma

Salesforce

Job description

The Data Analyst is responsible for gathering and analyzing data from a variety of sources to identify trends in market performance, customer behavior, and the effectiveness of marketing campaigns. This involves using statistical tools and methods to process and interpret large dataset and using BI platforms to create visualizations comprehensible to a broad audience. They collaborate closely with the marketing team and other functions to convert raw data into valuable insights that drive key business decisions.

Primary Responsibilities:

• Database Management: Ensure the overall health of the Database, including improving and maintaining data accuracy and relevance, managing data imports and ensuring the uniqueness of records within the CRM, and implementing logical and strategic segmentation.
• ABM Research: create account dossiers through the gathering of insights and data about target accounts to inform and personalize marketing/sales strategies and tactics.
• Reporting and Visualization: create reports and dashboards to visualize data insights and present findings to stakeholders, helping them make informed decisions.
• Data analysis: Analyze large datasets to identify trends, patterns, and insights that can inform marketing strategies.
• Stakeholder Management: Understand, engage, and influence stakeholders to Ensure their needs are addressed, Building A good rapport with stakeholders.
• Cross functional Collaboration: work with MarOps, campaigns, design, and content to Analyze gaps and opportunities.
• Campaign Optimization: Collaborating with marketing teams to optimize campaigns based on data driven insights, such as adjusting targeting strategies, refining messaging, or reallocating budget.
• People Management: Serve as A senior buddy to data associates, offering guidance and support to foster their learning and development.

Required Qualifications:

• Working Experience: 3+ years of working in an analytical role.
• Analytical Skills: Ability to analyze, interpret, and manipulate data to derive meaningful insights.
• Marketing Proficiency: Knowledge of marketing metrics, customer segmentation and marketing campaigns.
• Technical Proficiency: Hands‑on experience working with Snowflake, Sigma, and Salesforce is required. Candidates must be able to extract, analyze, and manipulate data effectively using these platforms.
• SQL & Data Analytics: Intermediate to advanced SQL proficiency is required, including experience writing complex queries, joining datasets, and supporting reporting and analytical needs within a Snowflake data warehouse environment..
• Bachelor's Degree in Business Analytics, Mathematics, Statistics, Actuarial Science, Marketing or a related field.
• Amenable to a hybrid setup requiring onsite work twice a week