CRO & Funnel Analyst for High-Volume Shopify Brands

Coconut; Philippines; Remote; PHP 1,245,000 - 1,487,000; Full time

Benefits offered by this job

Competitive Salary

13th Month Pay

Paid Time Off

US Holidays Off

Maternity Leave

Paternity Leave

Healthcare

Life Insurance

Mental Health

Team Experiences

Job summary

Coconut is a remote-focused partner connecting founders with top-tier talent. We seek a Conversion Rate Optimization/Sales Funnel Analyst to improve Shopify funnels, analyze data, and drive experiments across ads, landing pages, and checkout. This role supports cross-functional teams and requires strong CRO and data skills.

Availabilty is full-time or part-time with up to 40 hours/week. Time zone is Pacific business hours; remote work is supported for international clients.

Qualifications

• Experience working with high-volume Shopify stores; store scale matters more than years of experience
• Strong CRO and DTC e-commerce funnel knowledge; self-directed project management and clear reporting
• Data analysis and A/B testing experience

Responsibilities

• Analyze the Shopify sales funnel end to end: ads, landing pages, PDPs, checkout, cart abandonment, segmentation, and post-purchase
• Audit conversion drop-offs and identify the highest-impact opportunities
• Review Meta ad data, including video drop-off, click-through rates, and ad-to-landing-page message alignment
• Set up and manage Mouseflow across top landing pages; expand coverage from 2 to 6–7 pages
• Run and monitor A/B tests through A/B Convert until results reach sufficient conversion volume
• Pull and reconcile performance data across Shopify, Meta, Triple Whale, Amir tracking, and other relevant systems
• Maintain a testing and optimization backlog with hypotheses, proposed changes, status, outcomes, and next steps
• Recommend landing-page, messaging, funnel, and UX changes based on data
• Coordinate agency, design, and internal stakeholders to get approved changes implemented
• Track seven landing-page projects through launch and ongoing optimization
• Deliver findings and recommended actions back to the client

Skills

CRO expertise

Data analysis

A/B testing

Cross-functional collaboration

Landing page UX

Tools

Shopify

Meta Ads Manager

Triple Whale

Mouseflow

AB Convert

Klaviyo

Job description

Coconut is a remote-focused partner connecting founders with top-tier talent. We seek a Conversion Rate Optimization/Sales Funnel Analyst to improve Shopify funnels, analyze data, and drive experiments across ads, landing pages, and checkout. This role supports cross-functional teams and requires strong CRO and data skills.

Availabilty is full-time or part-time with up to 40 hours/week. Time zone is Pacific business hours; remote work is supported for international clients.