CRM Campaign Architect: Email, SMS & Data-Driven Journeys

Healthy Options; Metro Manila; On-site; PHP 300,000 - 540,000; Full time

Job summary

Healthy Options in Metro Manila is seeking a proactive CRM Specialist to support customer engagement strategies across digital channels. You will manage customer journeys, leverage data insights, and execute lifecycle campaigns to strengthen relationships and improve retention.

You will own day-to-day CRM operations across email, SMS and messaging, analyze campaign performance, and collaborate with the Digital Strategy Manager and content teams to ensure consistent messaging and measurable

Qualifications

• CRM strategy and lifecycle campaigns across digital channels.
• Own day-to-day CRM operations across email, SMS and messaging.
• Analyze campaign performance to improve retention.

Responsibilities

• Manage customer journeys across email, SMS and messaging.
• Leverage data insights to optimize engagement strategies.
• Collaborate with the Digital Strategy Manager and content teams to ensure consistent messaging and measurable outcomes.

Skills

CRM management

Email marketing

Data analytics

Lifecycle campaigns

Tools

CRM software

Email marketing platforms

Job description

Healthy Options in Metro Manila is seeking a proactive CRM Specialist to support customer engagement strategies across digital channels. You will manage customer journeys, leverage data insights, and execute lifecycle campaigns to strengthen relationships and improve retention.
You will own day-to-day CRM operations across email, SMS and messaging, analyze campaign performance, and collaborate with the Digital Strategy Manager and content teams to ensure consistent messaging and measurable