Creative Marketing Specialist (Media Buying)

Cooee Inc. Career (Be one of us); Iloilo; On-site; PHP 279,000 - 446,000; Full time

Job summary

Cooee Inc. Career (Be one of us) is seeking a Creative Marketing Specialist in Iloilo. The role blends graphic design and video editing with hands-on Meta Ads and media buying to drive brand awareness and generate quality leads.

You will manage paid campaigns, create engaging content, and coordinate digital marketing activities while tracking performance and reporting weekly results. A portfolio demonstrating relevant work is required.

Qualifications

• 2+ years in graphic design and short-form video editing.
• Hands-on media buying experience with Meta ads (Facebook/Instagram).
• Portfolio of advertising creatives, social content, and promos.
• Proficiency in Canva and video editing tools (CapCut or Premiere Pro).
• Understanding of digital advertising metrics: ad spend, leads, CPL.

Responsibilities

• Create social graphics, promotional materials, and short-form videos for social platforms.
• Build, launch, manage, and optimise Meta campaigns with audience targeting and budgets.
• Monitor spend, leads, and CPL; identify optimisation opportunities.
• Coordinate social media calendars, posts, and Google Business Profile updates.
• Record online leads in HubSpot and prepare weekly performance reports.

Skills

Graphic design

Video editing

Meta ads

Media buying

Content creation

Canva

Adobe Creative Suite

CapCut

Premiere Pro

HubSpot/CRM

Tools

Canva

Adobe Creative Suite

CapCut

Premiere Pro

Job description

We're Hiring: Creative Marketing Specialist

Are you a creative professional who knows how to turn great visuals into marketing results?

We're looking for a Creative Marketing Specialist who combines graphic design and video editing skills with hands-on experience in Meta Ads and media buying. In this role, you'll create engaging marketing content, manage paid advertising campaigns, and coordinate digital marketing activities to help drive brand awareness and generate quality leads.

What you'll be doing:

• Graphic Design & Video Editing: Create social media graphics, promotional materials, ad creatives, before-and-after visuals, and short-form videos for Facebook and Instagram.
• Media Buying & Paid Advertising: Build, launch, manage, and optimise Meta (Facebook and Instagram) advertising campaigns, including audience targeting, budget allocation, lead forms, and campaign performance monitoring.
• Campaign Performance: Track advertising spend, leads generated, and cost per lead (CPL), identifying opportunities to improve campaign results.
• Marketing Coordination: Manage social media content calendars, schedule posts, update Google Business Profiles, and coordinate marketing activities.
• Lead Management & Reporting: Ensure online leads are properly recorded in HubSpot and prepare weekly marketing performance reports.

What we're looking for:

• At least 2 years of experience in graphic design and short-form video editing.
• Must have hands-on experience in media buying and managing Meta Ads campaigns (Facebook and Instagram).
• Demonstrated ability to set up, launch, monitor, and optimise paid advertising campaigns, particularly lead-generation campaigns.
• A portfolio showcasing actual advertising creatives, social media content, and promotional materials.
• Proficiency in Canva, Adobe Creative Suite, and video editing tools such as CapCut or Premiere Pro.
• Understanding of digital advertising metrics, including ad spend, lead generation, and cost per lead.
• Strong organisational, communication, and time management skills.
• Experience in trades, construction, home services, or working with Australian clients is an advantage.
• Familiarity with HubSpot, LinkedIn, WordPress, and AI tools is a plus.

• Job Type: Full-time
• Work Schedule: Day Shift