Cosmetics Brand & E‑Commerce Social Lead

Instyle Newgem Cosmetic Corporation; Quezon City; On-site; PHP 446,000 - 781,000; Full time

Job summary

Instyle Newgem Cosmetic Corporation in Quezon City, Metro Manila, seeks a Social Media Manager to advance the brand online and drive revenue through marketplace operations. You will create engaging content and manage product listings on Lazada, Shopee, Shopify, and the company website while supporting customer acquisition and retention.

The role covers brand strategy, marketing planning, team leadership, budgeting, analytics, and campaign execution to meet business objectives.

Qualifications

• Bachelor’s degree in Marketing, Business Admin, Communications, Advertising, Multimedia Arts, or related field.
• Minimum of two years in social media management, digital marketing, brand management, eCommerce, or related field.
• Proven ability to develop and execute effective marketing strategies and business plans.
• Strong analytical skills to interpret data, identify trends, and make data-driven decisions.
• Experience in cost analysis, budget monitoring, and evaluating marketing ROI.
• Demonstrated leadership skills with experience managing, motivating, and developing staff.
• Experience or familiarity with the film, video production, or creative content industry is an advantage.

Responsibilities

• Develop and execute brand-building campaigns to raise awareness and drive engagement.
• Create, schedule, and publish high-quality content across channels.
• Develop social media and digital marketing strategies to support growth and revenue.
• Coordinate content production with creative teams for marketing materials.
• Manage product listings on Lazada, Shopee, Shopify, and the company website.
• Respond to customer inquiries and optimize campaign ROI.
• Analyze market trends and campaign performance to guide decisions.

Skills

Social media management

Digital marketing

Brand management

Leadership

Data analytics

Education

Bachelor's degree in Marketing, Business Administration, Communications, Advertising, Multimedia Arts, or related field

Tools

Shopify

Lazada

Shopee

Microsoft 365

Meta Business Suite

Google Analytics

HubSpot

Job description

Instyle Newgem Cosmetic Corporation in Quezon City, Metro Manila, seeks a Social Media Manager to advance the brand online and drive revenue through marketplace operations. You will create engaging content and manage product listings on Lazada, Shopee, Shopify, and the company website while supporting customer acquisition and retention.

The role covers brand strategy, marketing planning, team leadership, budgeting, analytics, and campaign execution to meet business objectives.