Conversion Copywriter for Digital Campaigns

Propelrr; Philippines; On-site; PHP 300,000 - 420,000; Full time

Job summary

Propelrr is seeking a creative Copywriter to craft compelling, research-driven content for finance, e-commerce, and real estate brands. You’ll blend storytelling with SEO, audience insights, and data to drive engagement across websites, landing pages, ads, blogs, and social channels.

Collaborating with marketing, SEO, design, and analytics teams, you will develop multiple copy variations, apply conversion-focused frameworks, and stay ahead of trends in digital marketing and AI writing tools.

Qualifications

• Bachelor's degree in Communications, Marketing, Journalism, Advertising, English, or related field.
• Strong written and verbal communication skills.
• Excellent grammar, research, editing, and proofreading.
• Ability to write for different audiences, platforms, and brand voices.
• Familiarity with AI-powered writing tools is an advantage.
• Portfolio of writing samples preferred.

Responsibilities

• Write compelling, conversion-focused copy for various digital channels.
• Develop content aligned with brand voice and marketing goals.
• Conduct research on target audiences, industries, and topics.
• Apply SEO and copywriting best practices to improve visibility.
• Collaborate with marketing, SEO, design teams on campaigns.
• Create multiple copy variations and assist testing.
• Use data to improve content and messaging.
• Stay updated on digital marketing and AI writing trends.

Skills

Strong writing

SEO copywriting

Research skills

Editing and proofreading

Brand voice adaptation

Education

Bachelor's degree in Communications/Marketing/Journalism/Advertising/English

Job description

Propelrr is seeking a creative Copywriter to craft compelling, research-driven content for finance, e-commerce, and real estate brands. You’ll blend storytelling with SEO, audience insights, and data to drive engagement across websites, landing pages, ads, blogs, and social channels.

Collaborating with marketing, SEO, design, and analytics teams, you will develop multiple copy variations, apply conversion-focused frameworks, and stay ahead of trends in digital marketing and AI writing tools.