Content Growth Lead — AI-Powered, Editorial Quality

Mitti by SafetyCulture; Taguig; On-site; PHP 900,000 - 1,200,000; Full time

Benefits offered by this job

Equity

Job summary

Mitti by SafetyCulture is seeking a Content Growth Lead to own editorial output end to end, architect AI-assisted workflows, and safeguard brand quality as production scales.

You will design reporting linking content performance to business results and leverage Google Search Console, Ahrefs, and Amplitude to drive improvements. Collaboration with the Marketing team is essential, with an emphasis on B2B content and continuous learning.

Qualifications

• Proven track record of owning editorial content production at scale.
• Experience writing B2B content and meeting E-E-A-T quality standards.
• Strong keyword research skills to identify intent-led opportunities.

Responsibilities

• Lead multiple content initiatives end to end.
• Design and build AI-assisted workflows to scale initiatives.
• Protect brand and content quality as production scales.
• Set up reporting that connects content to business results.
• Leverage data to optimize programs.
• Improve team processes and test new tools.
• Extend content into new formats, audiences, or platforms.
• Collaborate with wider Marketing to align content strategy.

Skills

Editorial content

Brand quality

SEO analytics

AI workflows

B2B writing

Content strategy

Team leadership

Cross-functional collaboration

Tools

Google Search Console

Ahrefs

Amplitude

Job description

Mitti by SafetyCulture is seeking a Content Growth Lead to own editorial output end to end, architect AI-assisted workflows, and safeguard brand quality as production scales.

You will design reporting linking content performance to business results and leverage Google Search Console, Ahrefs, and Amplitude to drive improvements. Collaboration with the Marketing team is essential, with an emphasis on B2B content and continuous learning.