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VA Masters in the Philippines seeks a Creative Social Media Marketing VA to own organic social media across Meta platforms and, potentially, LinkedIn. You will develop content plans, produce assets, publish content, manage engagement, and report on what drives results.
This role suits a self-starter who can bring a proven playbook to a growing brand and adapt quickly. You’ll maintain a rolling content calendar, craft multi-format content, and optimize performance while collaborating with the
We're on the lookout for a creative and strategic Social Media Marketing VA to take full ownership of our organic social media presence across Meta platforms and, in due course, LinkedIn. The position reaches past posting — you'll assemble the content plan, turn out and cut the assets, publish and steer engagement, then test and report on what's truly driving results. The right person is a self-starter who can bring a proven playbook to a growing brand and adapt it fast.
Assemble and hold a rolling 30-day social media content calendar and present it for approval
Turn out, schedule, and publish organic content across Instagram and Facebook, stretching to LinkedIn
Rework long-form video into short-form content such as Reels and Shorts, custom thumbnails included
Craft graphics and cut video assets for social posts
Steer publishing through cross-posting and scheduling tools
Watch comments and direct messages, and stand up automated response templates inside Meta Business Suite
Test different content formats, hooks, and audiences to single out what performs best
Track analytics and report on followers, engagement, and conversion against agreed KPIs
Support paid social campaigns as ad budget comes in
Steer social media for more than one brand under the same ownership
Advise on new content directions and platform expansion opportunities
Proven background running organic social media for business accounts, particularly Instagram and Facebook
Capacity to assemble a content strategy and calendar independently, not merely execute assigned posts
Short-form video editing skills using CapCut, Premiere, or similar tools
Graphic design proficiency in Canva, Photoshop, or equivalent, thumbnail creation included
Working knowledge of Meta Business Suite for scheduling, inbox management, and automated replies
Familiarity with social media scheduling and cross-posting platforms
Comfortable reading analytics and reporting performance against KPIs
Strong written English for captions, copy, and audience engagement
Dependable, precise, and able to work with little supervision
Strong communication skills and a proactive habit of putting ideas forward
Track record assembling and steering LinkedIn company page content
Practical experience with paid Meta campaigns, covering setup and optimization
Basic familiarity with GoHighLevel
Grounding in home services, construction, real estate, or professional services brands
Background steering social media for several brands at the same time
Capacity to steer several projects at once
This is a chance to take real ownership of a brand's social presence from an early stage, with the freedom to set strategy rather than merely follow instructions. You'll work directly with a founder who prizes initiative and has a long record of building strong, long-term working relationships. As results land, there's clear room for the position to stretch into paid media and further brands.