Commercial Excellence Director - Pharma

Michael Page; Philippines; On-site; PHP 1,800,000 - 3,000,000; Full time

Benefits offered by this job

Competitive compensation package

Leadership growth opportunities

Regional and global collaboration

Impactful strategic role

Job summary

Michael Page is recruiting a senior leader for a Commercial Excellence role in Asia. You will drive sales and marketing performance through analytics, CRM deployment, and GTM strategy, leading cross-functional teams across APAC and global markets.

You will shape digital transformation initiatives, optimize incentives, and foster a culture of continuous improvement in a multinational pharmaceutical environment.

Qualifications

• 15+ years of experience in Commercial Excellence, Sales Force Effectiveness, or Commercial Operations within healthcare/pharma.
• Strong background in data analytics, CRM deployment, incentive design, and performance management.
• Proven GTM strategy, omnichannel engagement, and digital transformation expertise.

Responsibilities

• Develop commercial excellence frameworks, processes, and tools to optimize sales and marketing performance.
• Lead GTM strategy development with customer segmentation and engagement initiatives.
• Define KPIs, incentive programs, and dashboards for field force effectiveness.
• Lead digital and omnichannel engagement strategies to strengthen HCP interactions.
• Oversee training programs to enhance commercial capabilities and enforce continuous learning.

Skills

Sales analytics

CRM implementation

Incentive design

Performance management

Go-to-market strategy

Omnichannel engagement

Digital transformation

Cross-functional leadership

Tools

CRM platforms

Job description

• Join a leading healthcare company in Asia
• Leadership role to drive business growth and oprimise sales strategies

About Our Client

Join a well-established pharmaceutical organization known for its commitment to quality medicines.

Job Description

1. Commercial Strategy & Execution

• Develop and implement commercial excellence frameworks, processes, and tools to optimize sales and marketing performance.
• Lead go-to-market (GTM) strategy development, including customer segmentation, targeting, and engagement initiatives.
• Partner with business units to drive data-driven decision-making and improve commercial execution.

2. Sales Force Effectiveness (SFE) & Performance Management

• Define, monitor, and optimize key performance indicators (KPIs), incentive programs, and productivity metrics for commercial teams.
• Implement CRM solutions, sales analytics, and reporting dashboards to enhance field force effectiveness.
• Conduct regular business performance reviews and provide actionable insights to senior leadership.

3. Digital & Omnichannel Commercial Transformation

• Lead digital and omnichannel engagement strategies to strengthen healthcare professional (HCP) interactions and increase market penetration.
• Leverage AI, data analytics, and automation tools to optimize customer experience and sales execution.
• Collaborate with IT and Marketing teams to implement best-in-class digital solutions and capabilities.

4. Training & Capability Development

• Develop and execute commercial training programs for sales and marketing teams.
• Implement learning and development initiatives to enhance commercial competencies and effectiveness.
• Foster a culture of continuous learning, innovation, and commercial excellence.

5. Cross-Functional Leadership & Collaboration

• Serve as a strategic partner to Sales, Marketing, Finance, Medical, and Market Access teams.
• Align commercial excellence initiatives with regional and global business strategies.
• Ensure compliance with industry regulations, company policies, and ethical standards.

The Successful Applicant

• 15+ years of experience in Commercial Excellence, Sales Force Effectiveness, or Commercial Operations within the pharmaceutical or healthcare industry.
• Strong background in sales analytics, CRM implementation, incentive design, and performance management.
• Proven expertise in go-to-market (GTM) strategy, omnichannel engagement, and digital transformation.
• Experience leading cross-functional teams and driving commercial strategy execution.
• Excellent data analytics, problem-solving, and decision-making skills.
• Strong leadership, stakeholder management, and communication abilities.
• Knowledge of regulatory and compliance requirements within the pharmaceutical industry.
• Innovative and has exposure to cutting-edge AI, CRM, and omnichannel engagement platforms

What's on Offer

• Competitive Compensation Package - Attractive base salary, performance-based bonus, and comprehensive benefits.
• Career Growth & Leadership Exposure - Opportunity to lead commercial excellence strategy for a top multinational pharmaceutical company.
• Regional & Global Collaboration - Work with cross-functional teams across APAC/global markets to drive commercial excellence initiatives.
• Impact-Driven Role - Direct influence on sales force effectiveness, digital transformation, and go-to-market strategy, shaping the future of commercial operations.