Cards Marketing Analytics Specialist

EastWest Bank; Taguig; Hybrid; PHP 446,400 - 669,600; Full time

Benefits offered by this job

Career development and training opportunities

Performance-based incentives

Competitive salary package

Job summary

A prominent financial institution in Metro Manila is seeking a Cards Marketing Research & Analytics Officer. The role involves supporting the Credit Cards Business Analytics Head by developing analytics-driven insights to guide business decisions. Candidates should have at least three years of experience in marketing or analytics and a strong background in data analysis. This position offers a competitive salary package and opportunities for career development within a hybrid work arrangement.

Qualifications

• At least three years of experience in marketing, strategy, or analytics in a supervisory capacity.
• Strong background in data analysis, business intelligence, and performance reporting.
• Proficiency in analytics tools and MS Office applications.

Responsibilities

• Provide analytics-driven solutions and strategic recommendations to improve credit card business performance.
• Generate MIS reports that support business objectives and uncover opportunity areas.
• Prepare KPI dashboards and program monitoring reports to assess marketing campaign effectiveness.
• Handle sensitive bank data and produce actionable insights for performance tracking.
• Conduct ad hoc surveys to understand customer behavior, sentiment, and trends.

Skills

Data analysis

Business intelligence

Performance reporting

Communication skills

Critical thinking

Education

Graduate of any four-year course

Tools

Analytics tools

MS Office applications

Job description

A prominent financial institution in Metro Manila is seeking a Cards Marketing Research & Analytics Officer. The role involves supporting the Credit Cards Business Analytics Head by developing analytics-driven insights to guide business decisions. Candidates should have at least three years of experience in marketing or analytics and a strong background in data analysis. This position offers a competitive salary package and opportunities for career development within a hybrid work arrangement.