Cafe Marketing Manager: Brand & Growth Lead

Cafe 10/23; Cavite City; On-site; PHP 360,000 - 480,000; Full time

Benefits offered by this job

HMO

Free meals

Maternity & paternity leave

Sick leave

Vacation leave

Job summary

Cafe 10/23 is seeking a Marketing Manager to develop, implement, and oversee strategies that strengthen the café’s brand presence, boost engagement, and drive sales across branches. You will ensure consistent messaging, promotional execution, and alignment with operations, product availability, and customer experience standards.

The role covers brand management, advertising, partnerships, and community relations, with a focus on data-driven campaigns and multi-channel content creation.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
• 3–5 years of marketing experience, preferably in F&B, hospitality, or retail.
• Experience in digital marketing, content creation, and brand management.
• Strong understanding of café/restaurant customer behavior and trends.
• Excellent communication and presentation skills.
• Proficient in social media management and analytics tools.
• Creative mindset with strong attention to detail.
• Ability to manage multiple projects and deadlines.

Responsibilities

• Maintain and enhance the cafe’s brand identity across platforms and materials.
• Develop annual, quarterly, and monthly marketing plans aligned with business goals.
• Oversee content creation for Facebook, Instagram, TikTok, and other platforms.
• Monitor brand perception and implement strategies to improve customer loyalty.
• Collaborate with Operations to create upselling strategies and in-store promotions.
• Gather customer feedback through surveys, reviews, and social listening.
• Work with Operations to ensure marketing initiatives enhance customer experience.

Skills

Digital marketing

Content creation

Brand management

Social media management

Analytics tools

Leadership

Education

Bachelor’s degree in Marketing, Business Administration, Communications, or related field

Tools

Canva

Photoshop

Job description

Cafe 10/23 is seeking a Marketing Manager to develop, implement, and oversee strategies that strengthen the café’s brand presence, boost engagement, and drive sales across branches. You will ensure consistent messaging, promotional execution, and alignment with operations, product availability, and customer experience standards.

The role covers brand management, advertising, partnerships, and community relations, with a focus on data-driven campaigns and multi-channel content creation.